According to a survey conducted in 2023, it has been found that ad-free streaming services were the most favored type of streaming and TV subscriptions among all age groups in the United States, except for the oldest surveyed group. For example, over half of respondents aged 18 to 34 years paid for video streaming services with no ads, while this was the case for 21 percent of people aged 55 years and older. The older the respondents were the more likely they were subscribing to pay TV services.
Preferred type of video streaming and TV subscriptions in the United States in 2023, by age
Characteristic
18-24 years
25-34 years
35-44 years
45-54 years
55 years and older
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InMobi. (August 1, 2023). Preferred type of video streaming and TV subscriptions in the United States in 2023, by age [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1411465/streaming-tv-subscription-preferences-united-states-age/
InMobi. "Preferred type of video streaming and TV subscriptions in the United States in 2023, by age." Chart. August 1, 2023. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1411465/streaming-tv-subscription-preferences-united-states-age/
InMobi. (2023). Preferred type of video streaming and TV subscriptions in the United States in 2023, by age. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1411465/streaming-tv-subscription-preferences-united-states-age/
InMobi. "Preferred Type of Video Streaming and Tv Subscriptions in The United States in 2023, by Age." Statista, Statista Inc., 1 Aug 2023, https://www.statista.com/statistics/1411465/streaming-tv-subscription-preferences-united-states-age/
InMobi, Preferred type of video streaming and TV subscriptions in the United States in 2023, by age Statista, https://www.statista.com/statistics/1411465/streaming-tv-subscription-preferences-united-states-age/ (last visited July 27, 2024)
Preferred type of video streaming and TV subscriptions in the United States in 2023, by age [Graph], InMobi, August 1, 2023. [Online]. Available: https://www.statista.com/statistics/1411465/streaming-tv-subscription-preferences-united-states-age/