TikTok users who have used TikTok Shop in the U.S. 2023, by TikTok use frequency
Overall, about 40 percent of respondents to a survey on TikTok Shop usage reported that they have not used and are not interested in using TikTok Shop while eight percent reported having used it before. In comparison, among shoppers who used TikTok on a daily basis, 33 percent said they have not and are not interested in using TikTok Shop while 30 percent had used it before.
