In 2019, there were a total of 263 million digital buyers in the United States. This figure is projected to increase to 282.7 million online buyers in 2024, at a 2017-2024 CAGR of 1.5 percent. The most popular online shopping categories in the United States include fashion, and electronics & media.
Number of digital buyers in the United States from 2017 to 2024
(in millions)
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Statista. (January 30, 2020). Number of digital buyers in the United States from 2017 to 2024 (in millions) [Graph]. In Statista. Retrieved May 31, 2020, from https://www.statista.com/statistics/273957/number-of-digital-buyers-in-the-united-states/
Statista. "Number of digital buyers in the United States from 2017 to 2024 (in millions)." Chart. January 30, 2020. Statista. Accessed May 31, 2020. https://www.statista.com/statistics/273957/number-of-digital-buyers-in-the-united-states/
Statista. (2020). Number of digital buyers in the United States from 2017 to 2024 (in millions). Statista. Statista Inc.. Accessed: May 31, 2020. https://www.statista.com/statistics/273957/number-of-digital-buyers-in-the-united-states/
Statista. "Number of Digital Buyers in The United States from 2017 to 2024 (in Millions)." Statista, Statista Inc., 30 Jan 2020, https://www.statista.com/statistics/273957/number-of-digital-buyers-in-the-united-states/
Statista, Number of digital buyers in the United States from 2017 to 2024 (in millions) Statista, https://www.statista.com/statistics/273957/number-of-digital-buyers-in-the-united-states/ (last visited May 31, 2020)
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