Reach rate of OTT interactive platforms China 2019-2023
In China, the reach rate of over-the-top interactive platforms in major cities stood at 39.6 percent in 2023. It was a 1.5 percent point increase compared to the 38.1 percent recorded in 2022.
In China, the reach rate of over-the-top interactive platforms in major cities stood at 39.6 percent in 2023. It was a 1.5 percent point increase compared to the 38.1 percent recorded in 2022.
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