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Digital video advertising spending in the United Kingdom (UK) 2008-2017
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Digital video advertising spending in the United Kingdom (UK) 2008-2017
Online video advertising expenditure in the United Kingdom (UK) from 2008 to 2017 (in million GBP)
by Statista Research Department,
last edited
Sep 16, 2019
This timeline presents data on digital video display advertising (online video advertising) revenue in the United Kingdom (UK) from 2008 to 2017. In 2017, the revenue amounted to 1.61 billion British pounds, up from 1.1 billion British pounds a year earlier.
Online video advertising expenditure in the United Kingdom (UK) from 2008 to 2017 (in million GBP)
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Description
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by Statista Research Department,
last edited
Sep 16, 2019
This timeline presents data on digital video display advertising (online video advertising) revenue in the United Kingdom (UK) from 2008 to 2017. In 2017, the revenue amounted to 1.61 billion British pounds, up from 1.1 billion British pounds a year earlier.
- Show sources information
- Show publisher information
- Release date
- April 2018
- Region
- United Kingdom
- Survey time period
- 2008 to 2017
- Supplementary notes
- Some figures were published earlier by the source of by Ofcom.
Source
- Show sources information
- Show publisher information
- Release date
- April 2018
More information
- Region
- United Kingdom
- Survey time period
- 2008 to 2017
- Supplementary notes
- Some figures were published earlier by the source of by Ofcom.
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Statistics on "Online video in the United Kingdom (UK)"
- Overview
The most important statistics
- Penetration of online video watching in Great Britain as of November 2018, by deviceOnline video watching penetration in Great Britain 2018, by device
- Digital video viewers in the United Kingdom from 2012 to 2019 (in millions)Digital video viewers in the United Kingdom (UK) 2012-2019
- Revenues from entertainment products access and ownership in the United Kingdom (UK) from 2012 to 2017 (in million GBP)Entertainment retail: access and ownership revenues in the United Kingdom 2012-2017
- Unique visitors accessing online newsbrands sites daily in the United Kingdom (UK) in 2018 (visitors in million)Online newsbrands in the United Kingdom (UK) 2018, by daily average unique browsers
- Number of smartphone video viewers in the United Kingdom (UK) from 2011 to 2019 (in millions)Smartphone video viewers in the United Kingdom (UK) 2011-2019
- Distribution of digital video advertising impressions in the United Kingdom from 1st quarter 2013 to 3rd quarter 2017, by ad categoryDistribution of digital video advertising impressions UK Q1 2013-Q3 2017, by industry
- Online video advertising expenditure in the United Kingdom (UK) from 2008 to 2017 (in million GBP)Digital video advertising spending in the United Kingdom (UK) 2008-2017
- Video retail sales revenue in the United Kingdom (UK) from 2012 to 2018, by online or physical store sales channel (in million GBP)Video retail sales revenue in the UK 2012-2018, by sales channel
- Demographics
The most important statistics
- Share of individuals who watched short video clips (such as on YouTube) in the prior week in the United Kingdom (UK) in 2016 and 2017, by age groupWatching short online videos in the United Kingdom (UK) 2016-2017, by age group
- Share of internet users who uploaded or shared photos or videos online in the prior week in the United Kingdom (UK) in 2016 , by age group*Uploading or sharing videos or photos online in the UK 2016, by age
- Gender split of BBC iPlayer users in the United Kingdom (UK) from 2010 to 2018BBC iPlayer user gender distribution in the United Kingdom (UK) 2010-2018
- Distribution of the online audience of liveleak.com in Great Britain in 2018, by age group and genderDistribution of online audience of liveleak.com in Great Britain 2018 by age & gender
- Have you shared films or television programs through the internet in the past three months?Digital film and TV sharing penetration in the UK 2018, by age group
- Have you shared films or television programs through the internet in the past three months?Digital film and TV sharing penetration in the UK 2018, by gender
- User behavior
The most important statistics
- Have you done the following with a television program?TV program consumption behavior in the United Kingdom (UK) as of March 2018
- Have you downloaded TV programs to your computer?TV program downloading in the UK 2012-2018, by frequency
- Have you streamed or accessed full-length films or movies online?Online film and movie streaming in the UK 2012-2018, by frequency
- Have you ever streamed television programs or shows online?Online TV program streaming in the United Kingdom (UK) 2012-2018, by frequency
- Viewing time for TV players offering on-demand and live streaming in the United Kingdom (UK) during week ending September 9, 2018, by platform* (in million minutes)Viewing time for on-demand and live streaming TV players in the UK 2018, by platform
- Total viewing time on all online TV players in the United Kingdom (UK) during the week ending September 9, 2018, by platform (in million minutes)Online TV players viewing time in the United Kingdom (UK) 2018, by platform
- Traditional television and online video consumption compared to previous year in the United Kingdom (UK) as of November 2018Development of traditional TV and online video consumption in the UK 2018
- Youtube
The most important statistics
- Use of YouTube to consume or share digital content among legal digital content consumers in the United Kingdom (UK) from 2012 to 2018YouTube use to consume or share digital content in the United Kingdom (UK) 2012-2018
- Distribution of YouTube users in the United Kingdom (UK) in January 2018, by frequency of use*Distribution of YouTube users in the United Kingdom (UK) 2018, by frequency of use
- Leading ten celebrity channels on YouTube in the United Kingdom (UK) as of May 2019, by number of subscribers (in 1,000s)UK: top ten celebrities on YouTube 2019, by number of subscribers
- Subscriber numbers of leading brands on YouTube* in the United Kingdom (UK) as of May 2019UK: subscribers to leading brands on YouTube 2019
- Leading YouTube entertainment channels in the United Kingdom as of August 2018, by number of subscribers (in 1,000)Leading YouTube entertainment channels in the UK August 2018, by subscribers
- Netflix
The most important statistics
- Number of households subscribing to Netflix in the United Kingdom (UK) from 1st quarter 2014 to 2nd quarter 2019 (in 1,000 households)Netflix's household take-up in the United Kingdom (UK) Q1 2014-Q2 2019
- Number of hours of content available on Netflix and Amazon Prime Video in the United Kingdom (UK) in 2017 and 2018 (in 1,000 hours)Content hours available on Netflix and Amazon Video in the UK 2017-2018
- Share of respondents using Netflix in the United Kingdom (UK) from 2015 to 2016, by age groupNetflix usage penetration by age in the United Kingdom (UK) 2015-2016
- Penetration of Netflix subscription streaming service in the United Kingdom (UK) from 2015 to 2016, by TV platformNetflix subscription service usage in the United Kingdom 2015-2016, by TV platform
- Screens used to watch Netflix in the United Kingdom (UK) in 2016, by usage frequencyScreens used to watch Netflix in the United Kingdom (UK) 2016, by frequency
- Use of Netflix to consume or share digital content in the United Kingdom (UK) from 2012 to 2018Netflix use to consume or share digital content in the UK 2012-2018
- Share of Netflix users in the United Kingdom (UK) in 1st quarter 2017 and 1st quarter 2018, by age groupNetflix users in the United Kingdom (UK) 2017-2018, by age group
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Online video advertising spending in the United Kingdom (UK) 2017, by format
- Online video share in digital display ad spend in the United Kingdom (UK) 2011-2017
- Digital advertising spending in the United Kingdom (UK) H1 2018, by format
- Online video advertising categories in Ukraine 2019, by volume
- Distribution of mobile advertising spending in the UK from 2011 to 2016, by format
- Digital ad request distribution in the United Kingdom (UK) Q1 2017-Q4 2018, by format
- Display advertising video complete rate in the United Kingdom (UK) 2010-2014
- Digital ad request distribution in Germany Q1 2017-Q4 2018, by format
- Social network video ad revenue in the U.S. 2017-2020, by platform
- Display advertising video midpoint rate in the United Kingdom (UK) 2010-2014
- VAST vs VPAID digital video advertising campaigns in the United Kingdom (UK) 2017
- Video ad performance metrics Canada Q3 2017, by device
- Rich media video display ads: performance metrics worldwide 2014, by category
- Canada: agencies with majority of RFP's containing video ads 2014
- Online video share of display advertising expenditure in France 2011-2015
- Native digital display ads share in the U.S. 2018-2020, by type
- Online display advertising revenue in France 2015, by segment
- Out-stream video ad formats used in Europe 2017, by device
- U.S. switchgear and switchboard apparatus: ad spend to sales ratio 2011-2015
- Chromium import volume United Kingdom (UK) 2009-2014
Studies
- Digital video advertising in the U.S. (DMO)
- Video advertising and marketing
- Digital video advertising in the United Kingdom
- 2019 IAB Video Advertising Spend Report
- Advertising in Italy
- Advertising in the Netherlands
- Full Year 2018 Podcast Ad Revenue Study
- Digital advertising in Europe
- Advertising in Europe
- Advertising in North America
- Full Year 2017 Podcast Ad Revenue Study
- Advertising in Poland
- Advertising in the United Kingdom (UK)
- In-App Engagement and Conversion Report 2019
- Advertising market in the U.S.
Statistics on "Online video in the United Kingdom (UK)"
- Online video watching penetration in Great Britain 2018, by device
- Digital video viewers in the United Kingdom (UK) 2012-2019
- Entertainment retail: access and ownership revenues in the United Kingdom 2012-2017
- Online newsbrands in the United Kingdom (UK) 2018, by daily average unique browsers
- Smartphone video viewers in the United Kingdom (UK) 2011-2019
- Distribution of digital video advertising impressions UK Q1 2013-Q3 2017, by industry
- Digital video advertising spending in the United Kingdom (UK) 2008-2017
- Video retail sales revenue in the UK 2012-2018, by sales channel
- Leading online television services used in the United Kingdom (UK) H1 2018
- Watching short online videos in the United Kingdom (UK) 2016-2017, by age group
- Uploading or sharing videos or photos online in the UK 2016, by age
- BBC iPlayer user gender distribution in the United Kingdom (UK) 2010-2018
- Distribution of online audience of liveleak.com in Great Britain 2018 by age & gender
- Digital film and TV sharing penetration in the UK 2018, by age group
- Digital film and TV sharing penetration in the UK 2018, by gender
- TV program consumption behavior in the United Kingdom (UK) as of March 2018
- TV program downloading in the UK 2012-2018, by frequency
- Online film and movie streaming in the UK 2012-2018, by frequency
- Online TV program streaming in the United Kingdom (UK) 2012-2018, by frequency
- Viewing time for on-demand and live streaming TV players in the UK 2018, by platform
- Online TV players viewing time in the United Kingdom (UK) 2018, by platform
- Development of traditional TV and online video consumption in the UK 2018
- YouTube use to consume or share digital content in the United Kingdom (UK) 2012-2018
- Distribution of YouTube users in the United Kingdom (UK) 2018, by frequency of use
- UK: top ten celebrities on YouTube 2019, by number of subscribers
- UK: subscribers to leading brands on YouTube 2019
- Leading YouTube entertainment channels in the UK August 2018, by subscribers
- Netflix's household take-up in the United Kingdom (UK) Q1 2014-Q2 2019
- Content hours available on Netflix and Amazon Video in the UK 2017-2018
- Netflix usage penetration by age in the United Kingdom (UK) 2015-2016
- Netflix subscription service usage in the United Kingdom 2015-2016, by TV platform
- Screens used to watch Netflix in the United Kingdom (UK) 2016, by frequency
- Netflix use to consume or share digital content in the UK 2012-2018
- Netflix users in the United Kingdom (UK) 2017-2018, by age group
- Online video advertising spending in the United Kingdom (UK) 2017, by format
- Online video share in digital display ad spend in the United Kingdom (UK) 2011-2017
- Digital advertising spending in the United Kingdom (UK) H1 2018, by format
- Online video advertising categories in Ukraine 2019, by volume
- Distribution of mobile advertising spending in the UK from 2011 to 2016, by format
- Digital ad request distribution in the United Kingdom (UK) Q1 2017-Q4 2018, by format
- Display advertising video complete rate in the United Kingdom (UK) 2010-2014
- Digital ad request distribution in Germany Q1 2017-Q4 2018, by format
- Social network video ad revenue in the U.S. 2017-2020, by platform
- Display advertising video midpoint rate in the United Kingdom (UK) 2010-2014
- VAST vs VPAID digital video advertising campaigns in the United Kingdom (UK) 2017
- Video ad performance metrics Canada Q3 2017, by device
- Rich media video display ads: performance metrics worldwide 2014, by category
- Canada: agencies with majority of RFP's containing video ads 2014
- Online video share of display advertising expenditure in France 2011-2015
- Native digital display ads share in the U.S. 2018-2020, by type
- Online display advertising revenue in France 2015, by segment
- Out-stream video ad formats used in Europe 2017, by device
- U.S. switchgear and switchboard apparatus: ad spend to sales ratio 2011-2015
- Chromium import volume United Kingdom (UK) 2009-2014
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