- Media & Advertising›
- Advertising & Marketing ›
Mobile video advertising spending in the United Kingdom (UK) 2012-2017
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
Mobile video advertising spending in the United Kingdom (UK) 2012-2017
Mobile online video advertising spend in the United Kingdom (UK) in 2012 to 2017 (in million GBP)
by Katrin Kienast,
last edited
May 16, 2018
This statistic presents mobile digital video advertising spending in the United Kingdom (UK) from 2012 to 2017. In 2017, mobile video advertising spend increased by 69 percent compared to 2016, making it the fastest-growing online advertising format.
Mobile online video advertising spend in the United Kingdom (UK) in 2012 to 2017 (in million GBP)
| Spending in million GBP | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| Spending in million GBP | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
by Katrin Kienast,
last edited
May 16, 2018
This statistic presents mobile digital video advertising spending in the United Kingdom (UK) from 2012 to 2017. In 2017, mobile video advertising spend increased by 69 percent compared to 2016, making it the fastest-growing online advertising format.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- April 2018
- Region
- United Kingdom
- Survey time period
- 2012 to 2017
- Supplementary notes
-
Figures for years previous to 2017 were published earlier by the source.
Figures have been rounded.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- April 2018
More information
- Region
- United Kingdom
- Survey time period
- 2012 to 2017
- Supplementary notes
-
Figures for years previous to 2017 were published earlier by the source.
Figures have been rounded.
Other statistics on the topic
+Telecommunications
Market share of tablet device vendors in the United Kingdom (UK) 2012-2018
+Advertising & Marketing
Online ads: video completion and click through rates UK 2017, by ad length
+Online Video & Entertainment
Leading video player apps in Google Play in Great Britain 2019, by downloads
+Consumer Electronics
Tablet computers: ownership in Great Britain Q4 2010-Q1 2018, by device
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
Mobile video market in the United Kingdom (UK)
- 50 page/s
- English
- pptx
- Detailed references
Everything On "Mobile video market in the United Kingdom (UK)" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation
Statistics on "Mobile video market in the United Kingdom (UK)"
- General device usage
The most important statistics
- Which of the following do you personally use?Media used regularly in the United Kingdom (UK) 2018
- Which of the following do you do on your smartphone at least weekly?United Kingdom (UK): weekly smartphone activities 2017
- Which of the following do you do on your tablet at least weekly?United Kingdom: weekly tablet activities 2016
- Ownership of tablet computers in Great Britain from 4th quarter 2010 to 1st quarter 2018, by deviceTablet computers: ownership in Great Britain Q4 2010-Q1 2018, by device
- Devices used by video advertising campaigns in the United Kingdom (UK) from 1st quarter 2014 to 3rd quarter 2017Devices used in video advertising campaigns United Kingdom (UK) 2014-2017
- Market share of leading tablet device vendors in the United Kingdom (UK) from 2012 to 2018Market share of tablet device vendors in the United Kingdom (UK) 2012-2018
- Mobile video viewing
The most important statistics
- Number of smartphone video viewers in the United Kingdom (UK) from 2011 to 2019 (in millions)Smartphone video viewers in the United Kingdom (UK) 2011-2019
- Penetration of watching catch-up TV in Great Britain from November 2013 to July 2018, by mobile deviceCatch-up TV viewing penetration in Great Britain 2013-2018, by device
- Share of respondents whose preschool aged children used video apps on mobile devices in the United Kingdom (UK) in 2015, by device type and age group*Video app usage among preschoolers in the UK in 2015 by age group
- Use of Google Play or Android Marketplace to consume or share digital content in the United Kingdom (UK) from 2013 to 2018Google Play or Android Marketplace use to consume digital content in the UK 2013-2018
- Leading mobile video player apps in the Google Play Store in Great Britain in May 2019, by number of downloads (in 1,000s)Leading video player apps in Google Play in Great Britain 2019, by downloads
- Mobile video advertising
The most important statistics
- Digital video advertising revenue in the United Kingdom (UK) from 2016 to 2022, by device (in million U.S. dollars)Digital Market Outlook: digital video ad revenue in the UK 2016-2022, by device
- Mobile online video advertising spend in the United Kingdom (UK) in 2012 to 2017 (in million GBP)Mobile video advertising spending in the United Kingdom (UK) 2012-2017
- Mobile display share of online display advertising spending in the United Kingdom (UK) from 2010 to 2017Mobile display share of online display ad spend in the United Kingdom (UK) 2010-2017
- Digital video advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022, by deviceDigital Market Outlook: video ad revenue as share of GDP UK 2016-2022, by device
- Digital video advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022, by device (in U.S. dollars)Digital Market Outlook: video ad revenue per internet user UK 2016-2022, by device
- Digital video advertising revenue growth in the United Kingdom (UK) from 2017 to 2021, by deviceDigital Market Outlook: digital video ad revenue change UK 2017-2022, by device
- Frequency of seeing video advertising on smartphones in the United Kingdom (UK) from 2015 to 2016Frequency of viewing video ads on smartphones in the United Kingdom (UK) 2015-2016
- Share of users that see video advertisements on smartphones every day or most days in the United Kingdom (UK) from 2015 to 2016Seeing video ads on smartphones in the United Kingdom (UK) 2015-2016
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Online video advertising year-on-year growth in Germany 2013-2015
- Share of online video advertising spending in Ukraine 2018
- Online video advertising spending in the United Kingdom (UK) 2017, by format
- National digital ad spend in the U.S. 2010-2021
- Year-on-year change in online video advertising spending in the UK 2012-2017
- Online video share in digital display ad spend in the United Kingdom (UK) 2011-2017
- South Africa internet ad revenue 2011-2022
- Digital advertising spending in the United Kingdom (UK) H1 2018, by format
- Upfront digital video advertising spend in the U.S. 2016-2020
- Digital advertising spending quarterly in the Netherlands Q1 2013-Q3 2015, by format
- Digital ad spend in the U.S. 2016, by format
- Digital display advertising year-on-year growth in France 2009-2015
- Digital video ad spend Japan 2017-2024
- Expenditure share video display advertising Australia Q2 2016 by sector
- Digital video ad recall in the U.S. 2016
- Advertising spending growth in China 2015-2020
- Viewability rate of desktop video ads in Europe H1 2018, by country
- In-stream and out-stream video advertisement expenditure in France 2014-2015
- Industry revenue of »remediation activities« in Croatia 2011-2023
Studies
- Digital video advertising in the U.S. (DMO)
- Video advertising and marketing
- Digital advertising in Europe
- Digital advertising formats in the U.S.
- Online advertising metrics
- Advertising in the Netherlands
- BRICS advertising
- Advertising in Belgium
- Digital video advertising in the United Kingdom
- Advertising market in the U.S.
- Digital advertising in North America
- Advertising in Europe
- Advertising in Italy
- Political advertising in the U.S.
- TV advertising worldwide
Statistics on "Mobile video market in the United Kingdom (UK)"
- Which of the following do you personally use?
- Which of the following do you do on your smartphone at least weekly?
- Which of the following do you do on your tablet at least weekly?
- Ownership of tablet computers in Great Britain from 4th quarter 2010 to 1st quarter 2018, by device
- Devices used by video advertising campaigns in the United Kingdom (UK) from 1st quarter 2014 to 3rd quarter 2017
- Market share of leading tablet device vendors in the United Kingdom (UK) from 2012 to 2018
- Number of smartphone video viewers in the United Kingdom (UK) from 2011 to 2019 (in millions)
- Penetration of watching catch-up TV in Great Britain from November 2013 to July 2018, by mobile device
- Share of respondents whose preschool aged children used video apps on mobile devices in the United Kingdom (UK) in 2015, by device type and age group*
- Use of Google Play or Android Marketplace to consume or share digital content in the United Kingdom (UK) from 2013 to 2018
- Leading mobile video player apps in the Google Play Store in Great Britain in May 2019, by number of downloads (in 1,000s)
- Digital video advertising revenue in the United Kingdom (UK) from 2016 to 2022, by device (in million U.S. dollars)
- Mobile online video advertising spend in the United Kingdom (UK) in 2012 to 2017 (in million GBP)
- Mobile display share of online display advertising spending in the United Kingdom (UK) from 2010 to 2017
- Digital video advertising revenue as percentage of gross domestic product (GDP) in the United Kingdom (UK) from 2016 to 2022, by device
- Digital video advertising average revenue per internet user in the United Kingdom (UK) from 2016 to 2022, by device (in U.S. dollars)
- Digital video advertising revenue growth in the United Kingdom (UK) from 2017 to 2021, by device
- Frequency of seeing video advertising on smartphones in the United Kingdom (UK) from 2015 to 2016
- Share of users that see video advertisements on smartphones every day or most days in the United Kingdom (UK) from 2015 to 2016
- Digital video advertising completion and click through rates in the United Kingdom (UK) in 3rd quarter 2017, by device (index*)
- Digital video advertising completion and click through rates in the United Kingdom (UK) in 3rd quarter 2017, by ad length (index*)
- Online video advertising expenditure year-on-year growth in Germany from 2013 to 2015
- Share of expenditure on video advertising in the digital advertising markets in Ukraine and Europe in 2018
- Online video advertising expenditure in the United Kingdom (UK) in 2017, by format (in million GBP)
- National digital advertising spending in the United States from 2010 to 2021 (in billion U.S. dollars)
- Year-on-year change in online video advertising expenditure in the United Kingdom (UK) from 2012 to 2017
- Online video advertising share in online display advertising expenditure in the United Kingdom (UK) from 2011 to 2017
- Internet advertising revenue in South Africa from 2011 to 2022 (in billion South African rand)
- Digital advertising spending in the United Kingdom (UK) in the 1st half of 2018, by format (in billion GBP)
- Upfront digital video advertising spending in the United States from 2016 to 2020 (in billion U.S. dollars)
- Digital advertising spending in the Netherlands from 1st quarter 2013 to 3rd quarter 2015, by format (in million euros)*
- Digital advertising spending in the United States in 2016, by format (in billion U.S. dollars)
- Digital display advertising expenditure year-on-year growth in France from 2009 to 2015
- Online video advertising spending in Japan from 2017 to 2024 (in billion Japanese yen)*
- Distribution of video display advertising spend in Australia from April to June 2016, by industry
- Digital video ad recall in the United States as of March 2016, by ad length
- Advertising spending growth in China from 2015 to 2020
- Viewability rate of desktop video advertising in selected European countries in the 1st half of 2018
- Investment in digital in-stream and out-stream video advertisement in France in 2014 and 2015 (in million euros)*
- Industry revenue of »remediation activities« in Croatia from 2011 to 2023 (in million U.S. Dollars)
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.