Attendance at the Magic Kingdom theme park (Walt Disney World Florida) from 2009 to 2016 (in millions)*

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Attendance in millions

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The graph depicts the attendance at the Walt Disney World Magic Kingdom theme park in Florida from 2009 to 2016. In 2016, the attendance at the park was 20.4 million.
Theme parks - additional information

In a global comparison, The Walt Disney Company is by far the largest theme park company. In 2015, Disney’s parks and resorts generated more than 16 billion U.S. dollars in revenue.

The most visited theme park worldwide, Walt Disney World Magic Kingdom, located in Florida, reports increasing visitor numbers each year. However, this decreased slightly in 2016, during which attendance at the park was around 20.4 million. Disney's theme parks are not only ranked high in the United States. Disneyland Park in France received 8.4 million visitors in 2016 - almost twice that of its closest European competitor, Europa Park in Germany, which counted 5.6 million attendees.

In recent years, the controversial use of killer whales in shows and performances at SeaWorld parks has been the topic of public debate. In February 2010, a captive killer whale located at the SeaWorld park in Florida killed its trainer during a show. That year, the park reported a decline in visitor numbers. Declining visitor numbers at the SeaWorld theme park in California were also reported during the same year. Three years after this incident, a documentary entitled "Blackfish" was released portraying the negative consequences of keeping orcas in captivity.

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Release date
June 2017
United States
Survey time period
2009 to 2016
Supplementary notes
* Facility is gated (entry ticket required).
Figures have been rounded.

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