Seaworld Florida theme park attendance 2009-2018

Attendance at the SeaWorld Florida theme park in Orlando, Florida reached approximately 4.59 million in 2018, up from 3.96 million a year earlier.

Increased attendance levels in North America

Known for its marine-life performances and rides, amusement park company SeaWorld Entertainment reported increased levels of attendance for their establishments in North America in 2018. Among U.S. theme parks SeaWorld in California, followed by SeaWorld in Florida, accounted for the largest increase in attendance between 2017 and 2018 with 20.1 and 16 percent, respectively. However, overall attendance at the SeaWorld California in San Diego was lower than in Florida, the figure reaching around 3.7 million in 2018. The growth in attendance level comes after SeaWorld Entertainment had suffered from a drop in 2013 following the release of the documentary “Blackfish”, which highlighted the company’s negative treatment of its killer whales.

Investment and revenue

In recent years, SeaWorld Entertainment has been investing large amounts of money into its theme parks, adding new rides and other attractions. Whether these investments will pay off is yet to be seen. In 2018, the company generated nearly one and a half billion U.S. dollars in revenue – a figure that has remained relatively stable over the past four years.

Attendance at the Seaworld Florida theme park from 2009 to 2018 (in millions)*

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Sources

Release date

May 2019

Region

United States

Survey time period

2009 to 2018

Supplementary notes

*Facility is gated (entry ticket required).

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Statistics on "Amusement and theme parks"

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