Outdoor and sports is the largest segment in the U.S. toy industry. This segment had sales of over five billion U.S. dollars in 2020. Total retail sales of toys and games in the United States amounted to 25.14 billion U.S. dollars that year.
In 2020, retail sales of toy vehicles in the United States amounted to approximately 1.55 billion U.S. dollars. Toy vehicle retail sales in the United States from 2011 to 2020 (in billion U.S. dollars)
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Toy Industry Association. (March 3, 2021). Toy vehicle retail sales in the United States from 2011 to 2020 (in billion U.S. dollars) [Graph]. In Statista. Retrieved April 17, 2021, from https://www.statista.com/statistics/247415/toy-sales-in-the-us--toy-vehicles/
Toy Industry Association. "Toy vehicle retail sales in the United States from 2011 to 2020 (in billion U.S. dollars)." Chart. March 3, 2021. Statista. Accessed April 17, 2021. https://www.statista.com/statistics/247415/toy-sales-in-the-us--toy-vehicles/
Toy Industry Association. (2021). Toy vehicle retail sales in the United States from 2011 to 2020 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: April 17, 2021. https://www.statista.com/statistics/247415/toy-sales-in-the-us--toy-vehicles/
Toy Industry Association. "Toy Vehicle Retail Sales in The United States from 2011 to 2020 (in Billion U.S. Dollars)." Statista, Statista Inc., 3 Mar 2021, https://www.statista.com/statistics/247415/toy-sales-in-the-us--toy-vehicles/
Toy Industry Association, Toy vehicle retail sales in the United States from 2011 to 2020 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/247415/toy-sales-in-the-us--toy-vehicles/ (last visited April 17, 2021)