Mobile radio penetration in the United Kingdom (UK) Q2 2010 -Q4 2019

This statistic shows the mobile radio listening penetration in the UK from quarter two 2010 to quarter four 2019. In quarter four of 2013, 45.4 percent of adults reported ever having listened to mobile radio and 15.9 percent reported doing so at least once per month. The share of adults listening to mobile radio at least once per month stood at 28.2 percent in the fourth quarter of 2019.

Mobile radio listening penetration in the United Kingdom (UK) from the 2nd quarter of 2010 to the 4th quarter of 2019*

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Sources

Release date

February 2020

Region

United Kingdom

Survey time period

Q2 2010 to Q4 2019*

Number of respondents

count varied by quarter; overall adult sample was about 110,000 annually

Age group

15 years and older

Special properties

participants in the survey were asked to complete a listening diary for one week***; includes listening on mobile phone and tablet

Supplementary notes

* This figure contains listening via a tablet as of Q1 2014.
** "Ever listened" figures not provided by the source from Q1 2014.
*** Time spans of the quarters roughly:
Q1: December 31 to March 31
Q2: April 1 to June 23
Q3: June 26 to September 15
Q4: September 17 to December 16

Additional information regarding survey methodology is here.

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