Manchester United had an average attendance of only 526 for their home games in the 2020/21 season - this significant drop in attendance can be explained by the fact that many of the fixtures during this season were played behind closed doors as a result of the COVID-19 pandemic. The Premier League bounced back strongest of all European soccer leagues in the 2021/22 season, reaching an average of close to 40 thousand spectators per match in the league.
The Theatre of Dreams
Manchester United play their homes games at the largest stadium in the English Premier League: Old Trafford. The venue has a capacity of around 76,000 for soccer games, meaning the stadium is around 99 percent full for each home fixture. Manchester United have won an English record 20-top division titles, but were last crowned champions of England in 2012/13 – the club’s longest run without a league title since the English Premier League was formed in 1992/93. The average attendance at Old Trafford fell despite the cheapest matchday ticket for Manchester United being a competitively priced 31 British pounds in the 2019/20 season; the recent performances of the team may be one reason why some supporters were not tempted through the turnstiles.
Glory, glory Man United
In financial terms, the club continues to grow regardless of recent on-field failings. The total revenue of Manchester United increased to around 796 million U.S. dollars in 2019, helped by annual rises in sponsorship revenue. Despite a relatively short league title drought, the club can still attract global partners and sign lucrative contracts because sponsors want to be associated with a brand that was ranked the sixth most valuable soccer club worldwide in 2020 – of the soccer teams on the list, only Spanish sides Real Madrid and Barcelona had a greater value.
Average per game attendance of Manchester United from 2009/10 to 2021/22
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worldfootball.net. (July 4, 2022). Average per game attendance of Manchester United from 2009/10 to 2021/22 [Graph]. In Statista. Retrieved January 29, 2023, from https://www.statista.com/statistics/268646/manchester-united-average-per-game-attendance/
worldfootball.net. "Average per game attendance of Manchester United from 2009/10 to 2021/22." Chart. July 4, 2022. Statista. Accessed January 29, 2023. https://www.statista.com/statistics/268646/manchester-united-average-per-game-attendance/
worldfootball.net. (2022). Average per game attendance of Manchester United from 2009/10 to 2021/22. Statista. Statista Inc.. Accessed: January 29, 2023. https://www.statista.com/statistics/268646/manchester-united-average-per-game-attendance/
worldfootball.net. "Average per Game Attendance of Manchester United from 2009/10 to 2021/22." Statista, Statista Inc., 4 Jul 2022, https://www.statista.com/statistics/268646/manchester-united-average-per-game-attendance/
worldfootball.net, Average per game attendance of Manchester United from 2009/10 to 2021/22 Statista, https://www.statista.com/statistics/268646/manchester-united-average-per-game-attendance/ (last visited January 29, 2023)
Average per game attendance of Manchester United from 2009/10 to 2021/22 [Graph], worldfootball.net, July 4, 2022. [Online]. Available: https://www.statista.com/statistics/268646/manchester-united-average-per-game-attendance/