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Mobile advertising recall in the UK in 2012, by device type

Ad recall of mobile device users in the United Kingdom in 2012, by device type*

Mobile advertising recall in the UK in 2012, by device type This statistic displays the results of a 2012 survey in the United Kingdom regarding when respondents recalled having seen an advertisement a smartphone or a tablet. Over 24 percent of respndents reported recalling having seen an ad on a tablet, compared to 16 percent of smartphone users reporting similarly.
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Ad recall of mobile device users in the United Kingdom in 2012, by device type*

Every time I use itAbout once a dayAbout once a weekAbout once a monthOnce every few monthsI do not recall seeing any in the last year
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Every time I use itAbout once a dayAbout once a weekAbout once a monthOnce every few monthsI do not recall seeing any in the last year
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This statistic displays the results of a 2012 survey in the United Kingdom regarding when respondents recalled having seen an advertisement a smartphone or a tablet. Over 24 percent of respndents reported recalling having seen an ad on a tablet, compared to 16 percent of smartphone users reporting similarly.
Show more
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