Advertising spending change in Sweden 2018-2022

Published by Statista Research Department, Mar 20, 2024
Due to the coronavirus outbreak, advertising spending in Sweden is declined by around 18 percent in 2020 compared to 2019. In 2021, the expenditure bounced back, increasing approximately 14 percent. A year later, the growth slow to 3.6 percent.

Change in advertising spending in Sweden from 2018 to 2022

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Release date

January 2023

Region

Sweden

Survey time period

2018 to 2022

Special properties

only spending of member companies of Sveriges Mediebyråer

Supplementary notes

Figures preceding 2021 were retrieved from earlier publications.

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Overview

7

Denmark

8

Finland

7

Iceland

5

Norway

8

Sweden

8

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