About This Statistic
This timeline presents the advertising spending share in the United States from 2010 to 2015 as well as a forecast until 2020, broken down by media. The source projected that out-of-home advertising would account for 3.8 percent of all advertising spending in the U.S. in 2017. The entire U.S. ad market is expected to generated over 207 billion U.S. dollars in revenue. The United States are the world's largest advertising market, followed by China and Japan.