Digital video ad views in the U.S. 2020-2021, by device

Published by Michele Majidi, Feb 15, 2023
In the first half of 2022, digital video ad views on connected TV in the United States accounted for 71 percent of all digital video ad views in that period. Advertising viewed on mobile devices had a 11 percent share of ad views.

Distribution of digital video ad views in the United States in 2nd half 2020 and 1st half 2021, by device

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Release date

September 2022

Region

United States

Survey time period

H2 2020, H1 2021, and H1 2022

Special properties

represents activity on Freewheel's platform broader industry metrics may vary

Supplementary notes

Figures for H2 2020 were retrieved from an earlier report.

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Statistics on " Connected TV advertising in the United States "

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The most important statistics
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Statistics on Connected TV advertising in the United States

Market overview

5

Advertising spending

8

Market leaders

3

Marketer usage

8

Consumers' perspective

6

Further related statistics

18

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Statistics

Topics

CTV advertising in the U.S.Digital advertising in the U.S.Smart & Connected TVsVideo advertising and marketing worldwideProgrammatic advertising in the United States
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