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U.S. car demand: by segment in April 2020

Crossovers are Americans’ favorite type of passenger vehicle. This category accounts for over 40 percent of automobile sales in the United States. The most popular models include Honda’s CR-V, Nissan’s Rogue, and Toyota’s RAV4. In 2019, U.S. auto buyers bought almost 450,000 units of Toyota’s RAV4 model, making it the best-selling vehicle in this category.

 Crossovers benefit from the shift away from sedans

   The RAV4 was one of the very first specimens of its kind, as production of this model began in 1994. Crossover SUVs (sport utility vehicles) manage to combine the good fuel efficiency levels of compact and midsized cars and the higher seating positions of light trucks. They gained in popularity when fuel prices were low and, consequently, automakers increased production volumes and model additions of this vehicle type. Between 2014 and 2019, U.S. car sales fell from over 7.7 million to around 4.7 million units. Concurrently, light truck sales increased from 8.7 million units in 2014 to more than 12 million units in 2019.  

U.S. light vehicle market in April 2019 and 2020, by segment

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Release date



United States

Survey time period

April 2019 and 2020

Supplementary notes

Excludes the Commercial Chassis segment.

The values for April 2019 were taken from a previous edition.

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Statistics on "Gasoline-powered vehicles in the United States"

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