Share of businesses using social media in the United Kingdom (UK) from 2012 to 2016, by business size

Social media use by businesses in the United Kingdom (UK) 2012-2016, by size This statistic displays the share of businesses using social media in the United Kingdom from 2012 to 2016, by business size. In 2016, of businesses with 10 to 49 employees, 60.8 percent used social media. Social media penetration was highest among businesses with over one thousand employees.
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Employment size20122013201420152016
10-4939.8%41%50.9%56%60.8%
50-24955.1%59.2%66.1%70.4%73.3%
250-99966.5%69.8%74.9%79.1%79.4%
1000+81.1%81.5%85%88%92.2%
Employment size20122013201420152016
10-4939.8%41%50.9%56%60.8%
50-24955.1%59.2%66.1%70.4%73.3%
250-99966.5%69.8%74.9%79.1%79.4%
1000+81.1%81.5%85%88%92.2%
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Description Source More information
This statistic displays the share of businesses using social media in the United Kingdom from 2012 to 2016, by business size. In 2016, of businesses with 10 to 49 employees, 60.8 percent used social media. Social media penetration was highest among businesses with over one thousand employees.
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Release date
November 2017
Region
United Kingdom
Survey time period
2012 to 2016
Special properties
any social media*
Supplementary notes
* Includes use of social networks, business blogs or microblogs, multimedia content sharing websites, and wiki based knowledge sharing tools.

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