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Stacy Jo Dixon
Research expert covering social media usage worldwide
Detailed statistics
Social media users in Canada 2020-2029
Detailed statistics
Canada: social network penetration 2019-2028
Detailed statistics
Most used social media platforms by type in Canada 2023
Social media: active usage penetration in selected countries and territories 2024
Active social network penetration in selected countries and territories as of April 2024
Social media: global penetration rate 2024, by region
Global social network penetration rate as of April 2024, by region
Social media users in Canada 2020-2029
Number of social media users in Canada from 2020 to 2029 (in millions)
Canada: social network penetration 2019-2028
Social network user penetration in Canada from 2019 to 2028
Canada market share of leading social media websites 2024
Leading social media websites in Canada in February 2024, based on share of visits
Canada mobile social media visit share 2024
Leading mobile social media websites in Canada in March 2024, based on share of visits
Canada: favorite social networks Q3 2023
Favorite social media platforms among internet users in Canada as of 3rd quarter 2023
Most used social media platforms by type in Canada 2023
Most used social media platforms by type in Canada as of December 2023
Most used messenger by brand in Canada 2024
Most used messenger by brand in Canada as of June 2024
Most common social media activities in Canada 2024
Most common social media activities in Canada as of June 2024
Social network usage by frequency in Canada 2023
Social network usage by frequency in Canada as of December 2023
Canada: time spent social media 2020-2024
Average time spent on social media in Canada from 2020 to 2024 (in hours.minutes)
Leading social networks used for news in Canada 2019-2024
Leading social networks used weekly for news in Canada from 2019 to 2024
Main online news outlets among Anglophones in Canada 2024
Main online news outlets and brands used by Anglophone news consumers in Canada as of February 2024
Main online news outlets among Francophones in Canada 2023
Main online news outlets and brands used by Francophone news consumers in Canada as of February 2023
Most used social media platforms by type in Canada 2023
Most used social media platforms by type in Canada as of December 2023
Canada: Meta audiences in 2024, by age and gender
Meta Platforms audiences in Canada in January 2024, by age group and gender
Canada: number of Facebook users 2018-2027
Number of Facebook users in Canada from 2018 to 2027 (in millions)
Canada: Facebook usage penetration 2018-2027
Facebook usage penetration in Canada from 2018 to 2027
Canada: Facebook users 2024, by age group
Share of Facebook users in Canada as of March 2024, by age group
Canada: Facebook users 2024, by gender
Share of Facebook users in Canada as of June 2024, by gender
Canada: Facebook pages user engagement rate 2023, by type of post
Average Facebook pages user engagement rates of selected post types in Canada as of November 2023
Canada: Facebook Messenger users 2024, by age group
Share of Facebook Messenger users in Canada as of March 2024, by age group
Canada: Facebook Messenger users 2024, by gender
Share of Facebook Messenger users in Canada as of March 2024, by gender
TikTok users in Canada 2018-2028
Number of TikTok users in Canada from 2018 to 2028 (in millions)
Canada: distribution of TikTok audiences 2024, by generation
Distribution of TikTok users in Canada as of February 2024, by generation
Canada: distribution of TikTok audiences 2024, by gender
Distribution of TikTok users in Canada as of February 2024, by gender
X/Twitter: distribution of Canadian audiences 2024, by gender
Distribution of X (formerly Twitter) users in Canada as of January 2024, by gender
Snapchat: distribution of Canadian audiences 2024, by gender
Distribution of Snapchat users in Canada as of January 2024, by gender
Canada: Instagram users 2024, by age group
Share of Instagram users in Canada as of June 2024, by age group
Canada: Instagram users 2024, by gender
Share of Instagram users in Canada as of June 2024, by gender
Canada: internet ad revenue 2003-2022
Internet advertising revenue in Canada from 2003 to 2022 (in billion Canadian dollars)
Internet advertising revenue in Canada 2022, by format
Internet advertising revenue in Canada in 2022, by format (in million Canadian dollars)
Digital Market Outlook: social media ad spend in Canada 2018-2027, by device
Social media advertising spending in Canada from 2018 to 2027, by device (in billion U.S. dollars)
Digital Market Outlook: digital video ad spending in Canada 2019-2028, by device
Digital video advertising spending in Canada from 2019 to 2028, by device (in billion U.S. dollars)
Attitudes towards online advertising in Canada 2024
Attitudes towards online advertising in Canada as of June 2024
Gen Z attitudes to online advertising in Canada in 2023
Attitudes to online advertising by Gen Z in Canada in 2023
Most valued creators and channels on YouTube in the U.S. & Canada 2023
Leading content creators and channels on YouTube in the United States and Canada in the 1st quarter 2023, by Influencer Media Value (IMV) (in million U.S. dollars)
YouTube influencer video content reach in the U.S. & Canada 2022, by industry
Reach of selected industries YouTube influencer video content in the United States and Canada in 2022 (in billions)
YouTube creators with highest entertainment IMV in the U.S. & Canada 2022
YouTube creators with highest entertainment influencer media value (IMV) in the United States and Canada in 2022 (in million U.S. dollars)
Number of views of TikTok brand influencer campaign videos in the U.S. & Canada 2022
Brands with most views of TikTok influencer campaigns in the United States and Canada in 2022 (in millions)
Engagement rates of TikTok brand influencer campaign videos in the U.S. & Canada 2022
Engagement rates of TikTok influencer campaigns of selected brands in the United States and Canada in 2022
Number of followers of beauty influencers worldwide 2023, by country
Number of followers of beauty influencers in selected countries worldwide as of November 2023 (in 1,000s)
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