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U.S. consumers' main inhibiting factors from buying deli foods 2013

This statistic displays the results of a survey, which investigated the opportunities and challenges of in-store deli/prepared food offerings. More than 2,500 U.S. shoppers were polled on what most inhibits them from buying prepared or deli foods in a local supermarket. The survey identified the price as main inhibiting factor, as 66 percent of respondents indicated that they feel prepared foods are too expensive.

What most inhibits you from purchasing prepared foods in a supermarket?

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Release date

February 2014


United States

Survey time period

November 22 to 25, 2013

Number of respondents

more than 2,500

Special properties

U.S. consumers

Method of interview

Online panel

Supplementary notes

The original source does not provide any information regarding the age of the respondents.

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Statistics on "Deli foods"

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