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Change of coupon use among consumers in the United States in 2015, by generation

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U.S. consumers: change of coupon use 2015, by generation This statistic shows the results of a survey on the change of coupon use among U.S. consumers in 2015, by generation. According to the report, approximately 41 percent of the Millennial respondents said that their use of coupons did not change compared to the previous year.
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Did not change vs. last yearIncreased vs. last year
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Did not change vs. last yearIncreased vs. last year
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Description Source More information
This statistic shows the results of a survey on the change of coupon use among U.S. consumers in 2015, by generation. According to the report, approximately 41 percent of the Millennial respondents said that their use of coupons did not change compared to the previous year.
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Release date
March 2016
Region
United States
Survey time period
Third quarter of 2015
Number of respondents
1,000 respondents
Age group
18 years and older
Method of interview
Online panel
Supplementary notes
Millennials: born from 1982 to 1998; Generation X: born from 1965 to 1981; Baby Boomers: born from 1946 to 1964.

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