Baked goods brand market share in the United Kingdom (UK) 2012
Market share of baked goods brands in the United Kingdom (UK) in 2012, by retail sales value
This statistic shows the market share of baked goods brands in the United Kingdom in 2012, by retail sales value. Baked goods include breads, cakes and pastries. In 2012, Warburtons held a 13 percent share of the baked goods market in the UK, ranking highest after other artisanal and private label goods.
Market share of baked goods brands in the United Kingdom (UK) in 2012, by retail sales value
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| Share of market sales value | |
|---|---|
| Warburtons | 13% |
| Hovis | 9.4% |
| Kingsmill | 8% |
| Mr Kipling | 2.2% |
| Weight Watchers | 0.9% |
| Cadbury | 0.8% |
| Braces | 0.8% |
| Roberts | 0.7% |
| Lyons Cakes | 0.6% |
| Mothers Pride | 0.5% |
| Lightbody | 0.4% |
| Ryvita | 0.4% |
| Allinson | 0.4% |
| Soreen Malt Loaf | 0.4% |
| Go Ahead! | 0.3% |
| Bürgen | 0.2% |
| Mission | 0.2% |
| Fabulous Bakin' Boys | 0.2% |
| Discovery | 0.2% |
| Nimble | 0.2% |
| McVitie's | 0.2% |
| Entenmann's | 0.2% |
| Galaxy/Dove | 0.2% |
| Rathbone | 0.2% |
| Rolo | 0.1% |
| Jaffa Cakes | 0.1% |
| Sunblest | 0.1% |
| Artisanal | 25.6% |
| Private Label | 23.5% |
| Others | 10% |
Source
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