Factors for choice of restaurant, ranked by importance in Great Britain in 2015

This statistic shows a ranking of factors considered important to British consumers when choosing a venue to eat out in, according to a survey conducted in 2015. Of the respondents, 64 percent felt that one of the main decision factors is the quality of the food offering.

Factors considered important when choosing a venue to eat out in, ranked by importance, in Great Britain in 2015*

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Release date

October 2015


United Kingdom (Great Britain)

Survey time period


Number of respondents

1,009 respondents

Age group

16 years and older

Special properties

All who ever eat out

Method of interview

Face-to-face interview

Supplementary notes

* Respondents were asked: "Thinking about when you eat in a premises out of home, can you rank the following factors from 1 to 9 where 1 is the most important consideration to 9 which is the least important consideration?" The figures shows those who chose 1 and 2 for each factor.

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Statistics on "Eating out in the United Kingdom (UK)"

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