British consumers difficulty understanding food labelling in Great Britain 2003-2017

This statistic shows a trend in British consumers who find it difficult to understand food labelling in Great Britain. The data is taken from surveys conducted biennially from 2003 to 2017, which asked British adults whether the statement "I often find it difficult to understand the labelling on food" applied to them. Over this period, the share of those finding it difficult to understand food labelling has not changed significantly.

Share of British consumers agreeing with the statement "I often find it difficult to understand the labelling on food" in Great Britain from 2003 to 2017

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Source

Release date

July 2017

Region

United Kingdom (Great Britain)

Survey time period

2003 to 2017

Number of respondents

1,078 respondents

Age group

16 years and older

Method of interview

Face-to-face interview

Supplementary notes

* Respondents were asked: "I am going to read out a number of statements people have said about health and nutrition. I would like you to tell me whether each statement applies to you personally a lot, a little or not at all." Figures are total responses for 'a lot' and 'a little'.

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