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Outdoor product attributes consumers are willing to pay more for in the U.S. 2014

Published by Statista Research Department, Jan 14, 2015
This statistic shows the outdoor product attributes consumers are willing to pay more for in the United States in 2014. During the survey, 42 percent of respondents said they were willing to pay more for outdoor products that were high quality.

Outdoor product attributes consumers are willing to pay more for in the United States in 2014

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Sources

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Release date

January 2015

Region

United States

Survey time period

June to August 2014

Number of respondents

2,562 respondents

Age group

18-65 years

Special properties

Spent at least one hour outside per week, participated in a variety of outdoor activities in the past 12 months and purchased apparel, footwear or equipment for outdoor activities

Method of interview

Online survey

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