Institutions were the leading digital advertising industry sector in Spain in 2023, with 10.7 percent of the total voice. Retail followed with 10.1 percent, while automotive rounded out the top three with 10 percent.
Leading digital advertising sectors in Spain in 2023, by share of voice
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Share of voice
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IAB Spain. (February 28, 2024). Leading digital advertising sectors in Spain in 2023, by share of voice [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/406681/digital-advertising-share-of-ad-spend-in-spain/
IAB Spain. "Leading digital advertising sectors in Spain in 2023, by share of voice." Chart. February 28, 2024. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/406681/digital-advertising-share-of-ad-spend-in-spain/
IAB Spain. (2024). Leading digital advertising sectors in Spain in 2023, by share of voice. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/406681/digital-advertising-share-of-ad-spend-in-spain/
IAB Spain. "Leading Digital Advertising Sectors in Spain in 2023, by Share of Voice." Statista, Statista Inc., 28 Feb 2024, https://www.statista.com/statistics/406681/digital-advertising-share-of-ad-spend-in-spain/
IAB Spain, Leading digital advertising sectors in Spain in 2023, by share of voice Statista, https://www.statista.com/statistics/406681/digital-advertising-share-of-ad-spend-in-spain/ (last visited September 01, 2024)
Leading digital advertising sectors in Spain in 2023, by share of voice [Graph], IAB Spain, February 28, 2024. [Online]. Available: https://www.statista.com/statistics/406681/digital-advertising-share-of-ad-spend-in-spain/