Global mobile social network penetration rate as of January 2017, by region

Global mobile social penetration rate 2017, by region This statistic shows the mobile social network penetration rate worldwide as of January 2017, by region. As of that period, North America was ranked first with mobile social media penetration rate of 58 percent, followed by East Asia with 57 percent. The global average penetration rate was equal to 34 percent.
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Penetration rate
North America58%
East Asia57%
South America52%
West Europe47%
Central America46%
Oceania45%
Southeast Asia42%
East Europe34%
Global Average34%
Middle East34%
South Asia13%
Africa12%
Central Asia4%
Penetration rate
North America58%
East Asia57%
South America52%
West Europe47%
Central America46%
Oceania45%
Southeast Asia42%
East Europe34%
Global Average34%
Middle East34%
South Asia13%
Africa12%
Central Asia4%

© Statista 2017

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Description Source More information
This statistic shows the mobile social network penetration rate worldwide as of January 2017, by region. As of that period, North America was ranked first with mobile social media penetration rate of 58 percent, followed by East Asia with 57 percent. The global average penetration rate was equal to 34 percent.
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Release date
January 2017
Region
Worldwide
Survey time period
January 2017
Supplementary notes
Based on active users of the largest active social network in each country accessing via mobile, compared to population.

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