Smartphone share of visits to websites in the United States from 2014 to 2016, by industry

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Media and entertainment30.3%36.6%42.1%
Travel and hospitality20%26.1%33.1%
Financial services11.4%14.5%14.9%

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This statistic presents the share of smartphone visits to websites in the United States from 2014 to 2016, sorted by industry. During the last measured year, 30.9 percent of U.S. retail site visits were generated through smartphones. Media and entertainment sites had the highest percentage of smartphone device visits.
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Release date
March 2017
United States
Survey time period
2014 to 2016
Supplementary notes
2014 and 2015 data from previous publication

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