Coronavirus global online traffic impact as of March 2020, by industry

Published by J. Clement, Mar 26, 2020
The global coronavirus pandemic is affecting consumer behavior worldwide. In the week ending March 22, online traffic in the supermarket segment increased by 161.4 percent compared to the reference period in January and February 2020. Online visits in the tourism sector decreased by 57.3 percent during the measured period.

For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.

Coronavirus impact on online traffic of selected industries worldwide in week ending March 22, 2020

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Source

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Release date

March 2020

Region

Worldwide

Survey time period

week 3/16 to 3/22 compared to reference (Jan 6 to Feb 16)

Number of respondents

1,400 sites

Special properties

4.8b sessions and 23b pages views over the last 11 weeks of 2020

Supplementary notes

According to the source, "our analysis is based on 4.8b sessions and 23b pages views over the last 11 weeks of 2020, from January 6 to March 22. We have compared behaviors across 20+ industries in 26 countries since the outbreak was first reported globally (week of Feb 17) compared to the period immediately before (first 6 weeks of the year: the reference period)."

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