Fiat car sales in Italy 2012-2019

It seems that Fiat is one of the most appreciated car manufacturers in Italy. Amongst other indications, car sales rankings seem to confirm it. According to the data, apart from the drop in sales volume that occurred in 2018 and 2019, Fiat car sales experienced a positive trend from 2013 to 2017. Italy was the most important market for Fiat in 2019, with France and Spain following in the ranking.

Which fuel type?

Considering which fuel type Italians would prefer for their next car when asked in a 2016 survey, diesel was the fuel type leading the ranking, followed by hybrid and LPG cars. As of 2018, many saw electric cars as too expensive. To boost electric car sales, the Italian government introduced financial incentives for EV buyers in 2019.

What about the environment?

Italians do seem concerned about the environment and ongoing discussions on the impact of petrol cars are taking place. According to the data from a 2019 survey, 43 percent of the respondents reported that air pollution was one of the environmental issues that worried them the most.

Number of Fiat cars sold in Italy from 2012 to 2019

Units sold
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Release date

January 2020



Survey time period

2012 to 2019

Supplementary notes

Previous figures provided in earlier reports from the source.

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Statistics on "Automotive retail industry in Italy"

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