Smartphone usage among U.S. consumers for back-to-school shopping 2019, by purpose

This statistic shows the results of an online survey conducted in the United States from May 31 to June 6, 2019, in which 1,009 parents of school-aged children were asked about the probably of using a smartphone for their back-to-school shopping. During the survey, 51 percent of the respondents said that they used smartphones to get price information.

With regard to your back-to-school shopping, for what purposes would you likely use a smartphone?

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Source

Release date

July 2019

Region

United States

Survey time period

May 31 to June 6, 2019

Number of respondents

1,009 respondents

Age group

Special properties

Parents who had at least one child attending school in grades K - 12 this fall

Method of interview

Online survey

Supplementary notes

* Among shoppers who own a smartphone.
The survey has a margin of error of +/- 3 percentage points.
The source does not provide any information regarding the exact age of respondents.

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Statistics on "Back-to-school market"

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