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Product types researched online prior to in-store purchase in the Nordic region 2017

Product types researched online before purchasing them in-store in the Nordic countries in 2017

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Sources

In cooperation with
PostNord
Release date

February 2018

Region

Denmark, Finland, Norway, Sweden

Survey time period

February 2017 to January 2018

Number of respondents

92,656*

Age group

18-79 years

Special properties

12 monthly surveys*

Method of interview

Online panel

Supplementary notes

* This statistic shows the results from survey conducted in December.

Original survey question: "What type of products have you researched online in the past month and later bought in a store?" / "Vilken/vilka varor har du den senaste månaden först gjort research på internet om för att sedan köpa i butik?"

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Statistics on "Grocery retail industry in Norway"

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