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Digital banner advertising revenue in Germany from 2016 to 2022, by device (in million U.S. dollars)

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Digital Market Outlook: banner advertising revenue in Germany 2016-2022, by device The graph presents the digital banner advertising revenue in Germany in 2016, and provides a forecast thereof until 2022, broken down by device. The mobile banner ad revenue in Germany is expected to grow from approximately 326 million U.S. dollars in 2017 to 828 million in 2022. An overview of all Digital Markets can be found here. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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Description Source More information
The graph presents the digital banner advertising revenue in Germany in 2016, and provides a forecast thereof until 2022, broken down by device. The mobile banner ad revenue in Germany is expected to grow from approximately 326 million U.S. dollars in 2017 to 828 million in 2022. An overview of all Digital Markets can be found here. Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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Release date
March 2018
Region
Germany
Survey time period
2016
Supplementary notes
* Estimate.
Banner advertising is one of the most common forms of digital advertising. Banners come in various shapes, sizes formats and are displayed on a website accessed via desktop PCs or in a mobile-enabled website or app. This includes banners, buttons, skyscrapers, overlays, interstitials and pop-ups which usually link to a landing-page of the advertiser. This definition excludes video ads. All figures refer to net values.
Further information on methodology can be found here.

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