In July of 2022, spending on online video advertising in South Korea amounted to around 108.7 billion South Korean won. This type of advertising has become more popular since the begin of the coronavirus (COVID-19) pandemic, increasing by roughly 50 percent between January 2020 and July 2022. Spending peaked in July of 2021, at over 120.3 billion won in just one month.
Monthly market size of the online video advertising industry in South Korea from January 2020 to July 2022 (in billion South Korean won)
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 USD $39 USD / Month *
in the first 12 months
Professional Account
Full access
Corporate solution including all features.
* Prices do not include sales tax.
Statistics on Digital advertising in South Korea
Overview
6
- Premium Statistic Internet advertising revenue in South Korea 2014-2022
- Premium Statistic Online advertising revenue in South Korea 2020, by format
- Premium Statistic Online advertising expenditure in South Korea 2014-2022
- Premium Statistic Online advertising spending growth in South Korea 2019-2022, by medium
- Premium Statistic Distribution of sources used to find new brands in South Korea Q3 2021, by type
- Premium Statistic Attitudes towards online advertising in South Korea 2020
Mobile advertising
4
- Premium Statistic Expenditure on mobile advertising in South Korea 2015-2022
- Premium Statistic Spending on mobile advertisements South Korea 2015-2022, by ad type
- Premium Statistic South Korea: mobile ad revenue format shares 2017-2022
- Premium Statistic Ratio of unique to total mobile ad spending South Korea 2022
PC advertising
6
- Premium Statistic Spending on PC advertisements South Korea 2014-2022
- Premium Statistic Spending on PC advertisements South Korea 2014-2022, by ad type
- Premium Statistic Display ad value on leading platforms South Korea 2022
- Premium Statistic Display ad amount on leading platforms South Korea 2022
- Premium Statistic Display ad value on Naver in South Korea 2022, by industry
- Premium Statistic Display ad value on Daum in South Korea 2022, by industry
Online video advertising
5
- Premium Statistic Monthly spending on online video advertisements South Korea 2020-2022
- Premium Statistic Main media platforms for online video ads South Korea 2022, by advertising costs
- Premium Statistic Online video ad expenditure on YouTube South Korea 2021-2022
- Premium Statistic Online video ad expenditure on Instagram South Korea 2021-2022
- Premium Statistic Online video ad expenditure on Facebook South Korea 2021-2022
Social media advertising
5
- Premium Statistic Social media platforms with most advertisements South Korea 2021
- Premium Statistic Thoughts on trustworthiness of social media ads South Korea 2022, by platform
- Premium Statistic Amount of hidden ads on social media South Korea 2021, by social media platform
- Premium Statistic Types of hidden ads on social media South Korea 2021
- Premium Statistic Types of product or service featured in hidden ads on social media South Korea 2021
Further related statistics
21
- Market size of digital advertising industry in India 2016-2023
- Digital advertising market size MENA 2020, by country
- Digital advertising market size SEA 2021-2031
- Internet advertising market size in Japan FY 2018-2024
- Online video advertising expenditure growth Thailand 2019-2021
- Online video ad expenditure on YouTube South Korea 2021-2022
- Online video ad expenditure on Naver South Korea 2021-2022
- Online video ad expenditure on Daum South Korea 2021-2022
- Online video ad expenditure on Instagram South Korea 2021-2022
- Online video ad expenditure on Facebook South Korea 2021-2022
- Online video advertising revenue growth in China 2014-2023
- Digital advertising market share in Ukraine 2021, by format
- Digital advertising spending in Turkey Q1 2022, by type and device
- Reach of the leading digital advertising marketers in Germany Setember 2022
- Digital advertising spending in the United Kingdom (UK) 2008-2021
- Manga app advertising market size Japan FY 2014-2022
- Digital advertising spending in the UK H1 2022, by format
- Connected TV advertising market size in Japan 2020-2025
- Main media platforms for online video ads South Korea 2022, by advertising costs
- Digital advertising spending worldwide 2021-2026
- Ad spending of the online video industry in China 2011-2023
Further Content: You might find this interesting as well
Korea Digital Advertising Association. (August 25, 2022). Monthly market size of the online video advertising industry in South Korea from January 2020 to July 2022 (in billion South Korean won) [Graph]. In Statista. Retrieved February 04, 2023, from https://www.statista.com/statistics/1336736/south-korea-monthly-online-video-ad-market-size/
Korea Digital Advertising Association. "Monthly market size of the online video advertising industry in South Korea from January 2020 to July 2022 (in billion South Korean won)." Chart. August 25, 2022. Statista. Accessed February 04, 2023. https://www.statista.com/statistics/1336736/south-korea-monthly-online-video-ad-market-size/
Korea Digital Advertising Association. (2022). Monthly market size of the online video advertising industry in South Korea from January 2020 to July 2022 (in billion South Korean won). Statista. Statista Inc.. Accessed: February 04, 2023. https://www.statista.com/statistics/1336736/south-korea-monthly-online-video-ad-market-size/
Korea Digital Advertising Association. "Monthly Market Size of The Online Video Advertising Industry in South Korea from January 2020 to July 2022 (in Billion South Korean Won)." Statista, Statista Inc., 25 Aug 2022, https://www.statista.com/statistics/1336736/south-korea-monthly-online-video-ad-market-size/
Korea Digital Advertising Association, Monthly market size of the online video advertising industry in South Korea from January 2020 to July 2022 (in billion South Korean won) Statista, https://www.statista.com/statistics/1336736/south-korea-monthly-online-video-ad-market-size/ (last visited February 04, 2023)
Monthly market size of the online video advertising industry in South Korea from January 2020 to July 2022 (in billion South Korean won) [Graph], Korea Digital Advertising Association, August 25, 2022. [Online]. Available: https://www.statista.com/statistics/1336736/south-korea-monthly-online-video-ad-market-size/