In 2021, an estimated 1.1 trillion South Korean won were spent on search advertising in the South Korean PC advertising sector. Spending on PC search advertising has been ahead of display advertising since 2014, though spending has been declining since then, while spending on display advertising has slowly been increasing.
Spending on PC advertising in South Korea from 2014 to 2022, by type of advertisement (in billion South Korean won)
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Statistics on Digital advertising in South Korea
Overview
6
- Premium Statistic Internet advertising revenue in South Korea 2014-2022
- Premium Statistic Online advertising revenue in South Korea 2020, by format
- Premium Statistic Online advertising expenditure in South Korea 2014-2022
- Premium Statistic Online advertising spending growth in South Korea 2019-2022, by medium
- Premium Statistic Distribution of sources used to find new brands in South Korea Q3 2021, by type
- Premium Statistic Attitudes towards online advertising in South Korea 2020
Mobile advertising
4
- Premium Statistic Expenditure on mobile advertising in South Korea 2015-2022
- Premium Statistic Spending on mobile advertisements South Korea 2015-2022, by ad type
- Premium Statistic South Korea: mobile ad revenue format shares 2017-2022
- Premium Statistic Ratio of unique to total mobile ad spending South Korea 2022
PC advertising
6
- Premium Statistic Spending on PC advertisements South Korea 2014-2022
- Premium Statistic Spending on PC advertisements South Korea 2014-2022, by ad type
- Premium Statistic Display ad value on leading platforms South Korea 2022
- Premium Statistic Display ad amount on leading platforms South Korea 2022
- Premium Statistic Display ad value on Naver in South Korea 2022, by industry
- Premium Statistic Display ad value on Daum in South Korea 2022, by industry
Online video advertising
5
- Premium Statistic Monthly spending on online video advertisements South Korea 2020-2022
- Premium Statistic Main media platforms for online video ads South Korea 2022, by advertising costs
- Premium Statistic Online video ad expenditure on YouTube South Korea 2021-2022
- Premium Statistic Online video ad expenditure on Instagram South Korea 2021-2022
- Premium Statistic Online video ad expenditure on Facebook South Korea 2021-2022
Social media advertising
5
- Premium Statistic Social media platforms with most advertisements South Korea 2021
- Premium Statistic Thoughts on trustworthiness of social media ads South Korea 2022, by platform
- Premium Statistic Amount of hidden ads on social media South Korea 2021, by social media platform
- Premium Statistic Types of hidden ads on social media South Korea 2021
- Premium Statistic Types of product or service featured in hidden ads on social media South Korea 2021
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Further Content: You might find this interesting as well
Statistics Korea. (May 9, 2022). Spending on PC advertising in South Korea from 2014 to 2022, by type of advertisement (in billion South Korean won) [Graph]. In Statista. Retrieved February 04, 2023, from https://www.statista.com/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/
Statistics Korea. "Spending on PC advertising in South Korea from 2014 to 2022, by type of advertisement (in billion South Korean won)." Chart. May 9, 2022. Statista. Accessed February 04, 2023. https://www.statista.com/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/
Statistics Korea. (2022). Spending on PC advertising in South Korea from 2014 to 2022, by type of advertisement (in billion South Korean won). Statista. Statista Inc.. Accessed: February 04, 2023. https://www.statista.com/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/
Statistics Korea. "Spending on Pc Advertising in South Korea from 2014 to 2022, by Type of Advertisement (in Billion South Korean Won)." Statista, Statista Inc., 9 May 2022, https://www.statista.com/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/
Statistics Korea, Spending on PC advertising in South Korea from 2014 to 2022, by type of advertisement (in billion South Korean won) Statista, https://www.statista.com/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/ (last visited February 04, 2023)
Spending on PC advertising in South Korea from 2014 to 2022, by type of advertisement (in billion South Korean won) [Graph], Statistics Korea, May 9, 2022. [Online]. Available: https://www.statista.com/statistics/1345832/south-korea-pc-ad-spending-by-ad-type/