This statistic shows the quarterly online expenditure in the Netherlands from the first quarter of 2014 to the second quarter of 2018 (in billion euros). As of the second quarter of 2018, Dutch individuals spent approximately 5.6 billion euros on online shopping in the Netherlands.
Unlike many other countries in Europe, Amazon is not active in the Netherlands. Instead, the e-commerce company uses a partially translated version of their German website to appeal to the Dutch audience. Within the Netherlands, Bol.com and Coolblue are the leading webshops, with revenues reaching respectively 1.22 billion euros and 844 million euros in 2017.
