Online shopping expenses in the Netherlands reached over seven billion euros during the second quarter of 2021, an increase of about 20 percent when compared to the same period in 2020. The total market size of e-commerce in the Netherlands was over 26 billion euros in 2020.
The fourth quarter normally sees an increase of e-commerce spending due to the holiday season. The Netherlands celebrates Saint Nicholas (or "Sinterklaas") on December 5, by way of giving presents to (especially) children. As of 2018, the revenue of online retail during the Sinterklaas period in the Netherlands, amounted to roughly 311 million euros, which is higher than the average online shopping weekly revenue outside of the 'Sint' season. Consumers saw access to other consumers' reviews and home delivery as reasons to use online purchase channels for their Saint Nicholas or Christmas gifts.
Quarterly online expenditure value in the Netherlands from 1st quarter 2014 to 2nd quarter 2021
(in billion euros)
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Thuiswinkel.org. (November 2, 2021). Quarterly online expenditure value in the Netherlands from 1st quarter 2014 to 2nd quarter 2021 (in billion euros) [Graph]. In Statista. Retrieved May 25, 2022, from https://www.statista.com/statistics/556331/quarterly-online-expenditure-in-the-netherlands/
Thuiswinkel.org. "Quarterly online expenditure value in the Netherlands from 1st quarter 2014 to 2nd quarter 2021 (in billion euros)." Chart. November 2, 2021. Statista. Accessed May 25, 2022. https://www.statista.com/statistics/556331/quarterly-online-expenditure-in-the-netherlands/
Thuiswinkel.org. (2021). Quarterly online expenditure value in the Netherlands from 1st quarter 2014 to 2nd quarter 2021 (in billion euros). Statista. Statista Inc.. Accessed: May 25, 2022. https://www.statista.com/statistics/556331/quarterly-online-expenditure-in-the-netherlands/
Thuiswinkel.org. "Quarterly Online Expenditure Value in The Netherlands from 1st Quarter 2014 to 2nd Quarter 2021 (in Billion Euros)." Statista, Statista Inc., 2 Nov 2021, https://www.statista.com/statistics/556331/quarterly-online-expenditure-in-the-netherlands/
Thuiswinkel.org, Quarterly online expenditure value in the Netherlands from 1st quarter 2014 to 2nd quarter 2021 (in billion euros) Statista, https://www.statista.com/statistics/556331/quarterly-online-expenditure-in-the-netherlands/ (last visited May 25, 2022)
