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Rakuten Rewards: operating income 2018-2020, by quarter

During the last reported period, the operating income of the Rakuten-owned cashback website Rakuten Rewards (formerly known as Ebates) amounted to 5.9 million U.S. dollars, down from 28.7 million U.S. dollars in the preceding period.

Operating income of Rakuten Rewards from 1st quarter 2018 to 1st quarter 2020

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Release date

May 2020


United States

Survey time period

Q1 2018 to Q1 2020

Special properties

formerly known as Ebates

Supplementary notes

• Excludes rebranding cost of USD 36.3 million (Q1/19) ,USD 30.4 million (Q2/19) ,USD 20.4 million (Q3/19) ,USD 27.4 million (Q4/19) and USD 5.2 million (Q1/20)
• Operating income has changed due to change in method of internal cost allocation. Past figures have been retroactively adjusted.

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