Rakuten Rewards (Ebates) operating income 2022

In the first quarter of 2022, the operating income of the Rakuten-owned cashback website Rakuten Rewards (formerly known as Ebates) amounted to 8.5 million U.S. dollars, down from the 14 million dollars during the same period of the previous year.

Operating income of Rakuten Rewards from 1st quarter 2018 to 1st quarter 2022 (in million U.S. dollars)

Characteristic	Operating income in million U.S. dollars
Q1 '22	8.5
Q4 '21	20.8
Q3 '21	13.2
Q2 '21	8.2
Q1 '21	14
Q4 '20	15.2
Q3 '20	2.6
Q2 '20	-5.1
Q1 '20	4.3
Q4 '19	27
Q3 '19	12.7
Q2 '19	21.9
Q1 '19	9
Q4 '18	20
Q3 '18	11.8
Q2 '18	20.5
Q1 '18	10.7

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Release date

May 2022

More information

Region

United States

Survey time period

Q1 2018 to Q1 2022

Special properties

formerly known as Ebates

Supplementary notes

Excludes rebranding cost of USD 36.3 million (Q1/19) ,USD 30.4 million (Q2/19) ,USD 20.4 million (Q3/19) ,USD 27.4 million (Q4/19), USD 5.2 million (Q1/20), USD 5.1 million (Q2/20) and USD 6.3 million (Q3/20), USD 2.5 million (Q4/20).

Operating income has changed due to change in method of internal cost allocation. Past figures have been retroactively adjusted.

Figures prior Q2 2019 were retrieved from previous publications.
Values have been rounded.

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