Share of media users in the United States who consume digital media while on another digital device as of September 2015

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Share of respondents
Social network58%
Search engines50%
Other portal activities47%
Video aggregator24%
News & weather16%
Music only12%
Entertainment portal12%
Movies/premium content10%
Cable entertainment and broadband TV9%

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Share on Social Media
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Description Source More information
This statistic presents the share of media users in the United States who consume digital media while on another digital device as of September 2015. During the survey period, social networking was the most popular concurrent digital activity among those who accessed digital sites and apps while also on another digital device.
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Release date
March 2016
United States
Survey time period
September 9 to 28, 2015
Number of respondents
total survey n = 3,165; response n=147
Age group
13 years and older
Special properties
% who were on this type of site/app while also on another digital device over the course of two weeks
Method of interview
Online survey

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