- Internet›
- Mobile Internet & Apps›
U.S. TV second screen usage penetration among online users 2017
U.S. TV second screen usage penetration among online users 2017
Percentage of internet users in the United States who use another device while watching TV or streaming digital video on TV as of March 2017
by J. Clement,
last edited
Jan 17, 2019
This statistic shows the share of internet users in the United States who use another device while watching TV or streaming digital video to TV as of March 2017. During the survey period, it was found that 81 percent of U.S. online adults were second screen users, accessing content on their smartphones, tablets or computers during regular TV consumption.
Percentage of internet users in the United States who use another device while watching TV or streaming digital video on TV as of March 2017
Loading statistic...
| Share of respondents | |
|---|---|
| While watching TV | 81% |
| While streaming digital video on TV | 72% |
| Share of respondents | |
|---|---|
| While watching TV | 81% |
| While streaming digital video on TV | 72% |
© Statista 2019
About this statistic
Sources: IAB; Maru/Matchbox
Download
Settings
Share
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
by J. Clement,
last edited
Jan 17, 2019
This statistic shows the share of internet users in the United States who use another device while watching TV or streaming digital video to TV as of March 2017. During the survey period, it was found that 81 percent of U.S. online adults were second screen users, accessing content on their smartphones, tablets or computers during regular TV consumption.
- Sources
- IAB; Maru/Matchbox
- Show further sources information
- Show publisher information
- Release date
- May 2017
- Region
- United States
- Survey time period
- March 2017
- Number of respondents
- total survey n=821
- Age group
- 18 years and older
- Method of interview
- Online panel
- Supplementary notes
- Question: "Which of the following devices, if any, do you use simultaneously while watching TV?"
Source
- Sources
- IAB; Maru/Matchbox
- Show further sources information
- Show publisher information
- Release date
- May 2017
More information
- Region
- United States
- Survey time period
- March 2017
- Number of respondents
- total survey n=821
- Age group
- 18 years and older
- Method of interview
- Online panel
- Supplementary notes
- Question: "Which of the following devices, if any, do you use simultaneously while watching TV?"
Other statistics on the topic
Second screen usage
Demographics & Use
Smartphone use while watching TV in the United States 2019
+Demographics & Use
Frequency of U.S. smartphone usage while watching TV 2019
+Social Media & User-Generated Content
FIFA World Cup: simultaneous second screen usage 2018
Demographics & Use
Tablet use while watching TV in the United States 2019
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
Second screen usage
- 87 page/s
- English
- pptx
- Detailed references
Everything On "Second screen usage" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Statista is a great source of knowledge, and pretty helpful to manage the daily work.Christof Baron
CEO, MindShare Germany
Statistics on "Second screen usage"
- Devices and usage
The most important statistics
- How often, if ever, do you use your smartphone while you are simultaneously watching television on a separate device?Frequency of U.S. smartphone usage while watching TV 2019
- How often, if ever, do you use your tablet while you are simultaneously watching television on a separate device?Frequency of U.S. tablet usage while watching TV 2019
- Percentage of internet users in the United States who use another device while watching TV or streaming digital video on TV as of March 2017U.S. TV second screen usage penetration among online users 2017
- Primary attention of second screen users in the United States while watching traditional TV as of March 2017U.S. second screen level of attention during TV consumption 2017
- Number of adult simultaneous internet and TV users in the United States from 2015 to 2019 (in millions)U.S. simultaneous internet and TV users 2015-2019
- Number of adult related-content simultaneous internet and TV users in the United States from 2014 to 2018 (in millions)U.S. simultaneous related-content internet and TV users 2014-2018
- Number of related-content simultaneous internet and TV users in the United States from 2015 to 2018 (in millions)U.S. second screen related content users 2015-2018
- Share of teen and young adult internet users worldwide who use connected devices while watching TV as of 2nd quarter 2017, by typeGlobal teen and young adults second screen usage Q2 2017
- User demographics
The most important statistics
- Share of online users in the United States who use their smartphone while watching TV as of January 2019, by genderU.S. users who used their smartphone while watching TV 2019, by gender
- Share of online users in the United States who use their smartphone while watching TV as of January 2019, by age groupU.S. users who used their smartphone while watching TV 2019, by age group
- Share of online users in the United States who use their smartphone while watching TV as of January 2019, by ethnicityU.S. users who used their smartphone while watching TV 2019, by ethnicity
- Share of online users in the United States who use their smartphone while watching TV as of January 2019, by incomeU.S. users who used their smartphone while watching TV 2019, by income
- Share of online users in the United States who use their smartphone while watching TV as of January 2019, by educationU.S. users who used their smartphone while watching TV 2019, by education
- Share of online users in the United States who use their tablet while watching TV as of January 2019, by age groupU.S. users who used their tablet while watching TV 2019, by age group
- Share of online users in the United States who use their tablet while watching TV as of January 2019, by genderU.S. users who used their tablet while watching TV 2019, by gender
- Share of online users in the United States who use their tablet while watching TV as of January 2019, by ethnicityU.S. users who used their tablet while watching TV 2019, by ethnicity
- Second screen activities
The most important statistics
- Share of consumers in the United States who use a second screen for selected activities during TV consumption as of fall 2017Second screen activities of U.S. users while watching TV 2017
- Most popular smartphone activities of second screen users in the United States while watching TV as of January 2019Smartphone use while watching TV in the United States 2019
- Most popular tablet activities of second screen users in the United States while watching TV as of January 2019Tablet use while watching TV in the United States 2019
- Most popular computer activities of second screen users in the United States while watching TV as of March 2017Computer use while watching TV in the United States 2017
- Which are things you typically do while watching your home TV?Second screen usage in the United States as of November 2016, by age
- Share of TV viewers who use another device during TV shows in the United States as of June 2017, by genreSecond screen usage during TV shows in the U.S. 2017, by genre
- Social media
The most important statistics
- Frequency of using social media via smartphone while watching TV on a separate device according to adult users in the United States as of January 2019Frequency of U.S. smartphone social usage while watching TV 2019
- Digital engagement of online adults and Millennials in the United States before, during, and after a TV program as of April 2018Digital engagement of U.S. adults with TV shows 2018
- Importance of social media according to Twitter users in the United States who identify as TV superfans as of January 2017Importance of social media for U.S. TV superfans on Twitter 2017
- Ad-supported TV as share of top trending Twitter topics during primetime in the United States as of October 2018, by timeslotU.S. ad-supported TV share of voice on Twitter 2018, by timeslot
- Ad-supported TV as share of top trending Twitter topics during primetime in the United States as of October 2018, by genreU.S. ad-supported TV share of voice on Twitter 2018, by genre
- Total mentions of the Academy Awards on social media posts worldwide in 2017 and 2018 (in millions)Total mentions of the Oscars on social media posts worldwide 2017-2018
- Top mentions minute-by-minute during the Oscars on social media posts worldwide in February 2018 (in 1,000s)Top mentions during the Oscars on social media posts worldwide 2018
- Most discussed Academy Award categories on social media in February 2018, by number of mentionsOscars: most discussed award categories on social media 2018
- Sports
The most important statistics
- Most common second-screen activities while watching the Winter Olympics worldwide as of 2nd quarter 2017Second-screen behavior among Winter Olympics fans 2017
- Distribution of social media posts and interactions during the Winter Olympics in PyeongChang 20182018 Winter Olympics social media posts and discussion distribution
- Olympic athletes with the biggest social media follower growth during the Winter Olympics in PyeongChang 20182018 Winter Olympics athletes with highest social media follower growth
- Second screen activities of FIFA World Cup fans as of 1st quarter 2018FIFA World Cup: simultaneous second screen usage 2018
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- U.S. Baby Boomer activities while watching TV 2016
- Smartphones while watching TV: frequency Spain 2017
- Activities on smartphones as a second screen in Spain 2015
- Canada TV viewers second screen device and OS usage 2013-2015
- Canada TV viewers second screen device usage 2015, by program type
- Canada TV viewers second screen smartphone OS usage 2015, by program type
- Second screen usage in selected countries 2014
- Popular second screen activities worldwide 2014
- Parallel usage of television and internet in Germany 2016, by device
- U.S. second screen activities related to TV content 2017
- Switzerland: second screen usage 2016
- Australia: second screen usage 2016
- Most social TV series premiers in the United States 2016
- Portugal: second screen usage 2016
- Greece: second screen usage 2014/15
- Lithuania: frequency of technical issues during mobile shopping 2014
- Finland: smartphone activities while shopping 2015
- Smartphone activities done in the middle of the night Australia 2016
- Norway: frequency of technical issues during mobile shopping 2014
- Slovenia: second screen usage 2016
Studies
- Second screen usage
- Smartphone usage in Spain
- Mobile device usage in Norway
- Mobile phone usage in Finland
- Mobile device usage in Sweden
- Smartphone users in France
- Mobile device usage in the Nordics
- Mobile app usage in India
- Mobile apps in China
- TV Viewability in the Age of the Distracted Viewer
- Mobile data consumption in Italy
- Mobile video market in the United Kingdom (UK)
- Smartphones in Italy
- Smartphone market in Europe
- Mobile Internet & Smartphone Adoption
Statistics on "Second screen usage"
- Frequency of U.S. smartphone usage while watching TV 2019
- Frequency of U.S. tablet usage while watching TV 2019
- U.S. TV second screen usage penetration among online users 2017
- U.S. second screen level of attention during TV consumption 2017
- U.S. simultaneous internet and TV users 2015-2019
- U.S. simultaneous related-content internet and TV users 2014-2018
- U.S. second screen related content users 2015-2018
- Global teen and young adults second screen usage Q2 2017
- U.S. online user second screen usage while watching TV 2017
- U.S. users who used their smartphone while watching TV 2019, by gender
- U.S. users who used their smartphone while watching TV 2019, by age group
- U.S. users who used their smartphone while watching TV 2019, by ethnicity
- U.S. users who used their smartphone while watching TV 2019, by income
- U.S. users who used their smartphone while watching TV 2019, by education
- U.S. users who used their tablet while watching TV 2019, by age group
- U.S. users who used their tablet while watching TV 2019, by gender
- U.S. users who used their tablet while watching TV 2019, by ethnicity
- U.S. users who used their tablet while watching TV 2019, by income
- U.S. users who used their tablet while watching TV 2019, by education
- Second screen activities of U.S. users while watching TV 2017
- Smartphone use while watching TV in the United States 2019
- Tablet use while watching TV in the United States 2019
- Computer use while watching TV in the United States 2017
- Second screen usage in the United States as of November 2016, by age
- Second screen usage during TV shows in the U.S. 2017, by genre
- Frequency of U.S. smartphone social usage while watching TV 2019
- Digital engagement of U.S. adults with TV shows 2018
- Importance of social media for U.S. TV superfans on Twitter 2017
- U.S. ad-supported TV share of voice on Twitter 2018, by timeslot
- U.S. ad-supported TV share of voice on Twitter 2018, by genre
- Total mentions of the Oscars on social media posts worldwide 2017-2018
- Top mentions during the Oscars on social media posts worldwide 2018
- Oscars: most discussed award categories on social media 2018
- Oscars: most discussed best picture nominees on social media 2018
- Second-screen behavior among Winter Olympics fans 2017
- 2018 Winter Olympics social media posts and discussion distribution
- 2018 Winter Olympics athletes with highest social media follower growth
- FIFA World Cup: simultaneous second screen usage 2018
- U.S. Baby Boomer activities while watching TV 2016
- Smartphones while watching TV: frequency Spain 2017
- Activities on smartphones as a second screen in Spain 2015
- Canada TV viewers second screen device and OS usage 2013-2015
- Canada TV viewers second screen device usage 2015, by program type
- Canada TV viewers second screen smartphone OS usage 2015, by program type
- Second screen usage in selected countries 2014
- Popular second screen activities worldwide 2014
- Parallel usage of television and internet in Germany 2016, by device
- U.S. second screen activities related to TV content 2017
- Switzerland: second screen usage 2016
- Australia: second screen usage 2016
- Most social TV series premiers in the United States 2016
- Portugal: second screen usage 2016
- Greece: second screen usage 2014/15
- Lithuania: frequency of technical issues during mobile shopping 2014
- Finland: smartphone activities while shopping 2015
- Smartphone activities done in the middle of the night Australia 2016
- Norway: frequency of technical issues during mobile shopping 2014
- Slovenia: second screen usage 2016
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Please log in to access our additional functions
Register in seconds and access exclusive features.
Basic Account
|
Instant Access
Premium Account
| ||
|---|---|---|---|
Our services
Click the question mark for further information | Free |
$49 per month*
| |
| Basic statistics | |||
| Premium statistics | |||
|
Graph download
| |||
| Download PDF | |||
|
Excel download
| |||
| Register | Purchase now | ||
*Duration: 12 months, billed annually, single license
Yes, let me download!
...and make my research life easier.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.