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Reasons why U.S. Millennials shop at their favorite retailers 2016
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Reasons why U.S. Millennials shop at their favorite retailers 2016
Millennials: Thinking of your favorite retailer, why do you shop here?
This statistic shows the results of a survey conducted in February 2016. U.S. consumers aged 18 to 34 years (Millennials) were asked why they shop at their favorite retailers. During the survey, 46 percent of Millennial consumers cited brand loyalty as a reason.
Millennials: Thinking of your favorite retailer, why do you shop here?
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Description
Source
More information
This statistic shows the results of a survey conducted in February 2016. U.S. consumers aged 18 to 34 years (Millennials) were asked why they shop at their favorite retailers. During the survey, 46 percent of Millennial consumers cited brand loyalty as a reason.
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- Release date
- February 2016
- Region
- United States
- Survey time period
- February 2016
- Number of respondents
- 1,000 respondents
- Age group
- 18-34 years
- Method of interview
- Online survey
- Supplementary notes
- The source does not provide the original wording of the question posed during the survey. The wording of the question chosen for this statistic may therefore differ slightly from the original.
Source
- Show sources information
- Show publisher information
- Release date
- February 2016
More information
- Region
- United States
- Survey time period
- February 2016
- Number of respondents
- 1,000 respondents
- Age group
- 18-34 years
- Method of interview
- Online survey
- Supplementary notes
- The source does not provide the original wording of the question posed during the survey. The wording of the question chosen for this statistic may therefore differ slightly from the original.
Other statistics on the topic
U.S. Millennials: Grocery Shopping Behavior
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Statistics on "Millennials in the U.S.: Grocery shopping behavior"
- Overview Millennials
The most important statistics
- Number of people in the United States in 2011 and 2030, by generation (in millions)Number of people in the U.S. by generation 2030
- Millennials: annual expenditure of U.S. consumers in 2013 and 2020 (in trillion U.S. dollars)Annual expenditure of U.S. Millennials 2013 and 2020
- Millennials: share of retail expenditure in the United States in 2013 and 2020U.S. Millennials: share of retail expenditure 2013-2020
- Primary household shoppers who prefer to shop mainly via mobile, online or in-store in the Unites states as of February 2017, by age groupPreferred purchase channels of U.S. shoppers 2017, by age group
- Grocery shopping
The most important statistics
- Millennials: Thinking of your favorite retailer, why do you shop here?Reasons why U.S. Millennials shop at their favorite retailers 2016
- In-store grocery shopping frequency of U.S. households in 2017, by age groupGrocery shopping frequency among U.S. households by age 2017
- Ways consumers bring their grocery store purchases home in the U.S. in 2017, by age group*U.S. adults' ways of bringing their purchases home by age 2017
- Increase in frequency of frozen food purchase in the United States in 2017, by generationChange in frequency of frozen food purchasing in the U.S. by generation 2017
- Share of U.S. consumers purchasing organic dairy products in the past 12 months at the grocery store as of 2018, by generationShare of U.S. consumer purchasing organic dairy by generation 2018
- Grocery shopping list usage among U.S. consumers in 2015, by generation*U.S. consumers' grocery shopping list usage 2015, by generation
- Online grocery shopping
The most important statistics
- Share of shoppers who have used an online-only retailer for groceries in the United States in 2018, by generation* U.S. shoppers who have used an online channel for groceries by generation 2018
- Share of Millennial shoppers who have used an online-only retailer for groceries in the United States from 2015 to 2018* U.S. Millennial shoppers who have used an online channel for groceries 2015-2018
- Frequency of online food orders according to consumers in the United States as of May 2017, by age groupFrequency of online food orders according to U.S. consumers 2017, by age group
- Share of purchases of grocery delivery services in the United States from 2016 to 2017, by age group U.S. grocery delivery service spending share by age group 2017
- Reasons preventing U.S. consumers from grocery shopping online in 2017, by age groupReasons discouraging U.S. shoppers from buying groceries online by age 2017
- Share of consumers with an active food and beverage subscription in the United States as of February 2017, by generation*Consumers with food and drink subscriptions in the U.S. 2017, by generation
- Share of consumers likely to consider a food and beverage subscription in the United States as of February 2017, by generationConsumers considering a food and drink subscription in the U.S. 2017, by generation
- Share of U.S. consumers purchasing any specialty foods online in 2016, by generationShare of U.S. consumers purchasing any specialty foods online by generation 2016
- Food and nutrition patterns
The most important statistics
- Top factors influencing American Millennials' decision to adopt a meat-free diet 2018Reasons U.S. Millennials follow an alternative diet 2018
- Share of consumers who consider themselves vegan or vegetarian in the United States as of June 2018, by age groupConsumers who are vegan or vegetarian in the U.S. 2018, by age group
- Willingness to try selected diets in the United States as of March 2017, by age groupWillingness to try diets in the U.S. group 2017, by age
- Consumer willingness to pay a premium for food that offers benefits beyond basic nutrition in the United States in 2018, by generation U.S. consumer willingness to pay more for added benefits in food by generation 2018
- Key factors for millennials choosing frozen foods in the United States in 2017Main reasons millennials are deciding to buy frozen foods in the U.S. in 2017
- Share of consumers who believe organic produce is healthier than conventionally grown food in the United States as of June 2016, by age groupConsumer attitudes towards organic food health risks U.S. 2016, by age group
- Share of consumers who believe genetically modified (GM) food is healthier than non-GM food in the United States as of June 2016, by age groupConsumer attitudes towards GM food health risks U.S. 2016, by age group
- Share of U.S. consumers who believe that protein is very important when making grocery store purchases in 2018, by generation How important protein is for U.S. consumers by generation 2018
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- Shopper numbers: retail footfall year-on-year change (monthly) in Spain 2017-2018
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Studies
- Millennials in the U.S.: Consumer goods and shopping behavior
- Millennials in the U.S.: Grocery shopping behavior
- Food shopping behavior in the United Kingdom (UK)
- Food shopping behavior in the U.S.
- Hispanics in the U.S.: Shopping behavior
- Baby Boomers in the U.S.: Grocery shopping behavior
- Generation X (Gen X) in the U.S.: Grocery shopping behavior
- Food shopping behavior in Canada
- Apparel industry in South Korea
- Fashion industry in Japan
- Reverse logistics
- U.S. apparel and footwear consumer behavior
- Loblaws
- U.S. online grocery retail
- U.S. online grocery shopping consumer behavior
Statistics on "Millennials in the U.S.: Grocery shopping behavior"
- Number of people in the United States in 2011 and 2030, by generation (in millions)
- Millennials: annual expenditure of U.S. consumers in 2013 and 2020 (in trillion U.S. dollars)
- Millennials: share of retail expenditure in the United States in 2013 and 2020
- Primary household shoppers who prefer to shop mainly via mobile, online or in-store in the Unites states as of February 2017, by age group
- Millennials: Thinking of your favorite retailer, why do you shop here?
- In-store grocery shopping frequency of U.S. households in 2017, by age group
- Ways consumers bring their grocery store purchases home in the U.S. in 2017, by age group*
- Increase in frequency of frozen food purchase in the United States in 2017, by generation
- Share of U.S. consumers purchasing organic dairy products in the past 12 months at the grocery store as of 2018, by generation
- Grocery shopping list usage among U.S. consumers in 2015, by generation*
- Share of shoppers who have used an online-only retailer for groceries in the United States in 2018, by generation*
- Share of Millennial shoppers who have used an online-only retailer for groceries in the United States from 2015 to 2018*
- Frequency of online food orders according to consumers in the United States as of May 2017, by age group
- Share of purchases of grocery delivery services in the United States from 2016 to 2017, by age group
- Reasons preventing U.S. consumers from grocery shopping online in 2017, by age group
- Share of consumers with an active food and beverage subscription in the United States as of February 2017, by generation*
- Share of consumers likely to consider a food and beverage subscription in the United States as of February 2017, by generation
- Share of U.S. consumers purchasing any specialty foods online in 2016, by generation
- Top factors influencing American Millennials' decision to adopt a meat-free diet 2018
- Share of consumers who consider themselves vegan or vegetarian in the United States as of June 2018, by age group
- Willingness to try selected diets in the United States as of March 2017, by age group
- Consumer willingness to pay a premium for food that offers benefits beyond basic nutrition in the United States in 2018, by generation
- Key factors for millennials choosing frozen foods in the United States in 2017
- Share of consumers who believe organic produce is healthier than conventionally grown food in the United States as of June 2016, by age group
- Share of consumers who believe genetically modified (GM) food is healthier than non-GM food in the United States as of June 2016, by age group
- Share of U.S. consumers who believe that protein is very important when making grocery store purchases in 2018, by generation
- Reasons why Millennials eat snacks instead of having breakfast, lunch or dinner in the United States as of January 2017
- When do you usually snack?*
- Primary grocery retailer preferences of stay-at-home mothers in the United States in 2016
- Primary pet supplies retailer preferences of stay-at-home mothers in the United States in 2016
- Primary baby supplies retailer preferences of stay-at-home mothers in the United States in 2016
- Primary cleaning supplies retailer preferences of stay-at-home mothers in the United States in 2016
- Share of consumers who shop online and at shopping malls in India as of July 2018, by employment status
- Why do you shop at your favorite retailers/brands?
- What would increase your preference for buying from a local neighbourhood retailer?
- Distribution of time spent at shopping malls in India as of July 2018, by generation
- Reasons for shopping at favorite retailers according to internet users in the United States as of September 2014
- Share of young consumers who shop online and at malls in India as of July 2018, by income level (in Indian rupees per month)
- Share of items bought regularly by young consumers online in India as of July 2018, by gender and item
- Reasons why Millennial consumers choose certain brands when holiday season shopping in the United States in 2018, by age group*
- Year-on-year percentage change in retail traffic footfall in Spain from February 2017 to November 2018
- Month-on-month change in retail traffic footfall in Ireland from November 2017 to November 2018
- Month-on-month change in retail traffic footfall in Spain from February 2017 to November 2018
- Where did you make your most recent purchase?
- Month-on-month change in retail traffic footfall in Portugal from November 2017 to November 2018
- Where did you make your most recent purchase?
- Consumers' preference for rewards and benefits from loyalty programs in the United States in 2018*
- Reasons why consumers contacted customer service in Denmark in 2015 and 2016
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