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Twitter: average brand profile interaction rate 2016

Average Twitter interaction rate of brand profiles as of September 2016, by brand profile size

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About This Statistic

This statistic presents the average Twitter interaction rate of brand profiles during September 2016. In the last measured period, brand profiles with 10 to 100 thousand followers had a an interaction rate of 0.05 percent.

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Statistics on "Brands on social media"

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Facebook

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Average number of daily brand posts on Facebook as of 1st quarter 2017, by profile sizeAverage daily Facebook brand posts 2017, by profile size

Twitter

The most important statistics

Leading magazine brands on Twitter as of June 2017, by followers (in millions)Most-followed magazine brands on Twitter 2017
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Leading fashion brands on Twitter as of July 2017, by followers (in millions)Most-followed apparel brands on Twitter 2017
Leading retail and consumer merchandise brands on Twitter as of July 2017, by followers (in millions)Most-followed retailers and consumer merchandise brands on Twitter 2017
Number of followers of popular video gaming brands on Twitter as of July 2017 (in millions) Leading video gaming brands on Twitter 2017, by followers
Average earnings for influencer posts on Twitter as of October 2016, by number of account followers (in U.S. dollars)Average earnings for Twitter influencer posts 2016, by number of followers
Leading brands in the United States on Twitter in 2016, based on user engagement (in million actions)Leading U.S. brands on Twitter 2016, by user engagement
Average Twitter interaction rate of brand profiles as of September 2016, by brand profile sizeTwitter: average brand profile interaction rate 2016

Instagram

The most important statistics

Leading brands in the United States on Instagram in 2016, based on user engagement (in million actions)Leading U.S. brands on Instagram 2016, by user engagement
Share of brands that have an Instagram profile as of March 2016, by categoryInstagram: global brand adoption rate 2016, by category
Distribution of video and image brand posts on Instagram as of July 2017Instagram: share of video and image brand posts 2017
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Leading brands ranked by number of Instagram followers as of August 2017 (in millions)Most popular brands on Instagram 2017, by followers
Leading luxury brands ranked by number of Instagram followers as of August 2017 (in millions)Instagram: most-followed luxury brands 2017
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Amount of beauty-related content views on YouTube from 2009 to 2016 (in million views per month)YouTube: monthly beauty content views 2009-2016
Leading social video brands in 2016, based on number of shares (in millions)Most-shared social video brands 2016
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Average number of monthly brand posts on Instagram from January to July 2017Average monthly Instagram brand posts 2017
Average number of monthly image posts by brands to Instagram from January 2016 to July 2017Instagram: monthly image posts by brands 2016-2017
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User interactions

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Leading brands in the United States on social media in 2016, based on user engagement on owned video content (in million actions)Leading U.S. brands on social media 2016, by video engagement
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Which Discover stories do you usually view on Snapchat?Most popular brands on Snapchat Discover according to U.S. youth Snapchat users 2016
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Favorite social platforms to engage with brand content according to female social media users in the United States as of February 2016Top platforms to engage with brand content among U.S. women 2016
Leading influencers and celebrities in the United States on social media in 2016, based on share of voiceLeading U.S. influencers and celebrities on social media 2016, by share of voice

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