Media market ranking of the alpine ski world cup by country 2021

The statistic displays the media market ranking of the International Ski Federation (FIS) Alpine World Cup 2020/2021, by country. During the 2020/2021 season, Germany had the highest media market ranking in terms of event impressions.

Media market ranking of the International Ski Federation (FIS) Alpine World Cup 2020/2021, by country (in million event impressions)

Characteristic	Event impressions in millions
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Release date

May 2021

More information

Region

Austria, Europe, China, Croatia, Czechia, Denmark, Finland, France, Germany, Italy, Japan, South Korea, Netherlands, Norway, Poland, Russia, Slovakia, Slovenia, Spain, Sweden, Switzerland, United Kingdom, United States

Survey time period

2020 to 2021

Supplementary notes

The source adds the following information: "Event impressions: Relates the broadcast time of an event/ team/ league to its audience ratings. This expressed as the visibility of the team/ event/ league multiplied by the viewing audience, then standardized into 30-second units. This is purely the coverage of a team/ league/ event, not yet down to the detail of sponsor exposure."

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