Size of car sharing fleet in Italy 2018, by city

As of 2018, Milan was Italy's carsharing capital: with a fleet size of over 3,200 automobiles, it accounted for 39 percent of carsharing vehicles available in the country. The capital Rome had a carsharing fleet of 2,303 vehicles, while Turin ranked third with 908 cars available. Overall, these three cities accounted for over 80 percent of the cars shared in Italy.

Car sharing companies

The carsharing company with the largest fleet size was Enjoy, present in five Italian cities. Car2go was present in four cities - Florence, Milan, Rome, and Turin - while Sharengo offered free-floating electric cars in Milan, Rome, and Florence. Apart from the established players, there were many other local companies such as BlueTorino, which offered fully electric cars in Turin.

The arrival of motorbike sharing

Shared mobility was not limited to cars. Between 2017 and 2018, the number of motorbikes made available by vehicle sharing services increased more than fourfold, passing from about 500 to 2,220 units. This increase was mainly due to the arrival of electric motorbike sharing services, which provided about 2,020 vehicles combined. These companies were based in only a handful of cities, such as Milan, Rome, and Verona. As a result, this was still a niche service: according to a 2018 survey, only two percent of Italians had heard about the European motorbike sharing company eCooltra.

Number of car sharing vehicles available in Italy in 2018, by city

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Source

Release date

July 2019

Region

Italy

Survey time period

2018

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