The graph shows social and non-social native digital display advertising spending in the United States in 2016, as well as a forecast of expenditures until 2018. In 2016, the social digital display ad spending amounted to 14 billion U.S. dollars.
Social vs. non-social native digital display advertising spending in the United States from 2016 to 2018 (in billion U.S. dollars)
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Media Life Magazine. (March 22, 2017). Social vs. non-social native digital display advertising spending in the United States from 2016 to 2018 (in billion U.S. dollars) [Graph]. In Statista. Retrieved August 10, 2022, from https://www.statista.com/statistics/700023/social-nonsocial-native-digital-display-ad-spend-usa/
Media Life Magazine. "Social vs. non-social native digital display advertising spending in the United States from 2016 to 2018 (in billion U.S. dollars)." Chart. March 22, 2017. Statista. Accessed August 10, 2022. https://www.statista.com/statistics/700023/social-nonsocial-native-digital-display-ad-spend-usa/
Media Life Magazine. (2017). Social vs. non-social native digital display advertising spending in the United States from 2016 to 2018 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: August 10, 2022. https://www.statista.com/statistics/700023/social-nonsocial-native-digital-display-ad-spend-usa/
Media Life Magazine. "Social Vs. Non-social Native Digital Display Advertising Spending in The United States from 2016 to 2018 (in Billion U.S. Dollars)." Statista, Statista Inc., 22 Mar 2017, https://www.statista.com/statistics/700023/social-nonsocial-native-digital-display-ad-spend-usa/
Media Life Magazine, Social vs. non-social native digital display advertising spending in the United States from 2016 to 2018 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/700023/social-nonsocial-native-digital-display-ad-spend-usa/ (last visited August 10, 2022)