Breakfast cereals: U.S. consumer attitudes 2014

This statistic shows the attitudes and preferences of U.S. consumers towards breakfast cereals as of August 2014. During the survey, around 87 percent of respondents said they believed cereal could be eaten at any time of day.

Consumer attitudes and preferences towards breakfast cereals in the U.S. as of August 2014

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Sources

Release date

March 2015

Region

United States

Survey time period

As of August 2014

Number of respondents

2,000*

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

* The source does not specify the number of respondents. The number of respondents listed is based on Mintel's methodolgy for consumer research reports in the United States.

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Statistics on "Breakfast cereal consumption in the UK"

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