On-demand audiovisual services in Estonia 2019, by business model

This statistic displays the number of on-demand audiovisual services available in Estonia, broken down by business model. As of December 2019, there were a total of five on-demand audiovisual services in Estonia, two of which were transactional video on-demand (TVoD) services. Catch-up television services were the most common audiovisual on-demand service business model on the Estonian video market.

Number of on-demand audiovisual services in Estonia as of December 2019, by business model

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Release date

November 2019



Survey time period

December 2019

Supplementary notes

The source adds the following information: "The categorisation of the on-demand services has been simplified under a new “type” indicator with 4 different categories."
A free-on-demand service is a free service, usually funded through advertising or public funding.
A transactional-on-demand service is a pay service renting or selling audiovisual works on a pay-per-view basis.
A subscription on-demand service offers a catalogue of on-demand services for a subscription fee.
A video sharing platform is a video website where most of the content is uploaded by third parties.

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