Lipstick: importance of brands for female users in the United Kingdom (UK) 2017

Female consumers' opinions on lipstick and lip gloss brand importance in the United Kingdom (UK) in 2017*

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Release date

June 2017

Region

United Kingdom

Survey time period

May 16-22, 2017

Number of respondents

1,080 respondents

Age group

18 years and older

Special properties

English speaking female population; those who use lipstick or lip gloss at least once a month

Method of interview

Online survey

Supplementary notes

*The full question asked in the survey was as follows: "Please position yourself in regards to the following statements. [I only buy lipstick and lip gloss brands that I trust. | When it comes to lipstick and lip gloss, brands do not matter to me.]"

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