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Reasons why big trade show attendees felt disappointed with their media coverage 2017

This statistic presents the leading reasons why marketers felt disappointed with media coverage during major trade shows worldwide as of May 2017. The survey results show, that 31 percent of respondents felt dissatisfied with media coverage during major global trade show such as SXSW or Money200 becasue the interviews did not result in any articles.

Leading reasons why marketers felt disappointed with media coverage during major trade shows worldwide as of May 2017

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Sources

Release date

May 2017

Region

Worldwide

Survey time period

May 2017

Number of respondents

200 CMOs

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Statistics on "Trade show and event marketing "

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