Most valuable food brands in supermarkets in the Netherlands 2019

In 2019, dairy cooperative FrieslandCampina's Campina label was the most valuable food brand within Dutch supermarkets, generating a revenue of nearly 280 million euros. Unilever's Unox brand came in second, with a revenue of just over 242 million euros.
With a revenue of 508.7 million euros, tobacco brand Marlboro was the most valuable brand in supermarkets in the Netherlands in 2019.

Revenue of the most valuable food brands in supermarkets in the Netherlands in 2019

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Source

Release date

June 2020

Region

Netherlands

Survey time period

2019

Supplementary notes

* Campina and Melkuniel are dairy brands which provide both dairy drinks as well as dairy food, such as desserts.

Release date is date of access.

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Statistics on "Supermarkets in the Netherlands"

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