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Company adoption level of selected marketing technologies according to ad and marketing executives in North America as of June 2017

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North American company adoption levels of selected marketing technologies in 2017 This statistic presents the company adoption level of selected marketing technologies according to ad and marketing executives in North America as of June 2017. According to the findings, 45 percent of advertising and marketing executives said their company was not at all using chatbots as part of their marketing efforts, while 27 percent said they used that technology a lot.
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A lotA littleNot at all
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A lotA littleNot at all
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Description Source More information
This statistic presents the company adoption level of selected marketing technologies according to ad and marketing executives in North America as of June 2017. According to the findings, 45 percent of advertising and marketing executives said their company was not at all using chatbots as part of their marketing efforts, while 27 percent said they used that technology a lot.
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Release date
September 2017
Region
North America
Survey time period
June 21 to 30, 2017
Number of respondents
400 respondents
Special properties
advertising and marketing executives in North America
Method of interview
Online survey

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