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MarTech: number of M&A deals worldwide 2013-2019
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MarTech: number of M&A deals worldwide 2013-2019
Number of mergers and acquisitions in the marketing technology sector worldwide from 1st quarter 2013 to 1st quarter 2019
by A. Guttmann,
last edited
Jun 13, 2019
The timeline shows the number of mergers and acquisitions in the marketing technology sector worldwide from the first quarter of 2013 to the first quarter of 20198. In the last measured quarter, 135 MarTech deals were completed.
Number of mergers and acquisitions in the marketing technology sector worldwide from 1st quarter 2013 to 1st quarter 2019
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by A. Guttmann,
last edited
Jun 13, 2019
The timeline shows the number of mergers and acquisitions in the marketing technology sector worldwide from the first quarter of 2013 to the first quarter of 20198. In the last measured quarter, 135 MarTech deals were completed.
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- As a Premium user you get access to the detailed source references and background information about this statistic.
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- Release date
- April 2019
- Region
- Worldwide
- Survey time period
- Q1 2013 to Q1 2019
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- April 2019
More information
- Region
- Worldwide
- Survey time period
- Q1 2013 to Q1 2019
Other statistics on the topic
Marketing technology
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Marketing technology implementation
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Statistics on "Marketing technology implementation"
- Overview
The most important statistics
- Marketing automation software market revenue worldwide in 2016 and 2021 (in billion U.S. dollars)Marketing automation software revenue worldwide 2016-2021
- Market share of the leading marketing automation solution providers in the United States as of May 2019Marketing automation solutions market share in the U.S. 2019
- Revenues of selected advertising technology companies worldwide in 1st quarter 2019 (in million U.S. dollars)AdTech companies - revenues 2019
- How would you describe your company's current marketing technology stack?Degree of MarTech implementation in U.S. companies 2016
- Who is responsible for marketing technology purchases at your company?Entity responsible for MarTech purchases worldwide 2016
- Number of mergers and acquisitions in the marketing technology sector worldwide from 1st quarter 2013 to 1st quarter 2019MarTech: number of M&A deals worldwide 2013-2019
- Value of mergers and acquisitions in the media industry worldwide from 2014 to 2017, by subsector (in million U.S. dollars)Media: value of mergers and acquisitions from 2014 to 2017, by sector
- Share of marketing departments with total responsibility for marketing technology functions in the United States in 2016Marketing departments with responsibility for MarTech functions in the U.S. 2016
- Budgets and spending
The most important statistics
- Leading channels, technologies and services marketers are planning to invest in as of December 2016U.S. marketing channel investment priorities 2017
- Reasons for investing in marketing technology worldwide as of March 2017Reasons for investing in marketing technology worldwide 2017
- Distribution of marketing budgets in North America and United Kingdom in 2016 and 2017, by segmentAllocation of marketing budgets 2016-2017, by segment
- Distribution of marketing technology budgets in North America and United Kingdom in 2016, by targetAllocation of marketing technology budget 2016, by target
- What marketing technology does your company plan to purchase in 2017?Planned MarTech purchases in U.S. companies 2017
- Which of these marketing technology tools has your company purchased in the past three years?MarTech tools used in U.S. companies 2016
- How much did you spend on marketing technology in 2017?Corporate MarTech budget in the U.S. 2017
- Planned changes in marketing technology budgets and investments for 2017 according to marketers in the United States Marketing technology budgets plans of U.S. marketers 2017
- Usage and effectiveness
The most important statistics
- Leading marketing technology (MarTech) features used by B2B marketing professionals in the United States as of October 2017Leading marketing technology features used by U.S. B2B marketers 2017
- Features considered as most important when choosing a marketing automation vendor according to B2B marketing professionals in the United States as of October 2017Features seen as most important when choosing a marketing automation vendor U.S. 2018
- Perception of effectiveness of selected marketing technology and automation tactics used among B2B marketers in the United States as of December 2016B2B marketing technology tactics effectiveness perception in the U.S. in 2016
- Share of projects using marketing analytics before a decision is made in the United States from February 2012 to August 2018Marketing analytics usage in the U.S. 2012-2018
- Level of marketing systems integration in organizations worldwide in 2016Degree of marketing systems integration in companies worldwide 2016
- Share of marketers worldwide who believed their organization targeted audiences effectively with use of data as of May 2018, by business typeEffectiveness of audience targeting with use of data worldwide 2018, by business type
- What’s holding your company back from implementing new marketing technology?Obstacles to MarTech implementation in U.S. companies 2016
- Leading technical barriers to building a joined-up view of customer journey according to marketing professionals worldwide as of November 2016Technical barriers to building a joined-up view of customer journey worldwide 2016
- Artificial intelligence use
The most important statistics
- Perspectives on artificial intelligence (AI) impact on audience targeting and ad purchasing according to marketing and agency professionals in the United States as of April 2018Views on AIs impact on ad purchasing and targeting in the U.S. 2018
- Share of marketers and agency professionals who agree that artificial intelligence (AI) and machine learning are an important trend in advertising industry in the United States as of April 2018Views on AIs importance in the U.S. advertising industry future 2018
- Share of marketers and agency professionals who agree that artificial intelligence (AI) and machine learning will improve advertising performance in the United States as of April 2018Views on AIs influence on advertising performance in the U.S. 2018
- Leading stages of ad campaign execution where marketing and agency professionals are comfortable with AI-enabled technology automation in the United States as of June 2018Marketer acceptance of AI tech use in selected ad campaign stages in the U.S. 2018
- Share of marketing and agency professionals who believe it is important to know all their costs related to AI-run ad campaigns in the United States as of June 2018Marketers view of financial transparency related to AI-run ads in the U.S. 2018
- Share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018Marketers view of operational transparency related to AI-run ads in the U.S. 2018
- Share of marketing and agency professionals who believe it is important to know the decisions behind data and algorithm usage related to AI-run ad campaigns in the United States as of June 2018Marketers view of decision transparency related to AI-run ads in the U.S. 2018
- Leading companies believed to offer AI-enabled and fully automated self-serve campaign management tools according to marketing and agency professionals in the United States as of June 2018Companies believed to offer AI-enabled automated campaign tools in the U.S. 2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- AdTech: number of M&A deals worldwide 2013-2019
- Marketing technology industry M&A deals value worldwide 2010-2018
- Smart technology marketing spend in the U.S. 2018-2023
- Smart technology marketing spend in the U.S. 2018, by technology
- Leading technologies invested in by marketers in the U.S. 2018
- Data storage in companies in Belgium 2017
- Marketing attribution methods used by companies in Belgium 2017
- Leading voice assistants used by brands for voice services in the U.S. 2019
- Timeframe when brands plan to release voice-enabled services in the U.S. 2019
- Media M&A: largest deals worldwide 2017
- Media M&A: largest global deals in 2014
- Number of marketing services sector M&A deals worldwide 2016-2018
- Transaction volume of Chinese company takeovers by foreign companies 2008-2016
- Content producer M&A: number of transactions 2013-2017
- Global oil and gas transactions distribution by region 2016
- Global M&A transactions in the renewable energy industry 2013-2016
- Hakuhodo's billings from the publishing industry FY 2008-2017
- CMO tenure in the U.S. 2004-2017
- Software-defined WAN market revenue 2016-2022
- Metals and minerals supply risk index 2012
Statistics on "Marketing technology implementation"
- Marketing automation software market revenue worldwide in 2016 and 2021 (in billion U.S. dollars)
- Market share of the leading marketing automation solution providers in the United States as of May 2019
- Revenues of selected advertising technology companies worldwide in 1st quarter 2019 (in million U.S. dollars)
- How would you describe your company's current marketing technology stack?
- Who is responsible for marketing technology purchases at your company?
- Number of mergers and acquisitions in the marketing technology sector worldwide from 1st quarter 2013 to 1st quarter 2019
- Value of mergers and acquisitions in the media industry worldwide from 2014 to 2017, by subsector (in million U.S. dollars)
- Share of marketing departments with total responsibility for marketing technology functions in the United States in 2016
- Level of adoption of selected marketing technology and automation tactics among B2B marketers in the United States as of December 2016
- How many technologies does your marketing team currently use?
- Adoption level of selected marketing technologies worldwide as of early 2016
- Leading channels, technologies and services marketers are planning to invest in as of December 2016
- Reasons for investing in marketing technology worldwide as of March 2017
- Distribution of marketing budgets in North America and United Kingdom in 2016 and 2017, by segment
- Distribution of marketing technology budgets in North America and United Kingdom in 2016, by target
- What marketing technology does your company plan to purchase in 2017?
- Which of these marketing technology tools has your company purchased in the past three years?
- How much did you spend on marketing technology in 2017?
- Planned changes in marketing technology budgets and investments for 2017 according to marketers in the United States
- How much do you spend on search engine optimization (SEO) tools each month?
- Salaries of digital marketing and marketing technology professionals in the United States in 2018, by position (in thousands U.S. dollars)
- Leading marketing technology (MarTech) features used by B2B marketing professionals in the United States as of October 2017
- Features considered as most important when choosing a marketing automation vendor according to B2B marketing professionals in the United States as of October 2017
- Perception of effectiveness of selected marketing technology and automation tactics used among B2B marketers in the United States as of December 2016
- Share of projects using marketing analytics before a decision is made in the United States from February 2012 to August 2018
- Level of marketing systems integration in organizations worldwide in 2016
- Share of marketers worldwide who believed their organization targeted audiences effectively with use of data as of May 2018, by business type
- What’s holding your company back from implementing new marketing technology?
- Leading technical barriers to building a joined-up view of customer journey according to marketing professionals worldwide as of November 2016
- Perspectives on artificial intelligence (AI) impact on audience targeting and ad purchasing according to marketing and agency professionals in the United States as of April 2018
- Share of marketers and agency professionals who agree that artificial intelligence (AI) and machine learning are an important trend in advertising industry in the United States as of April 2018
- Share of marketers and agency professionals who agree that artificial intelligence (AI) and machine learning will improve advertising performance in the United States as of April 2018
- Leading stages of ad campaign execution where marketing and agency professionals are comfortable with AI-enabled technology automation in the United States as of June 2018
- Share of marketing and agency professionals who believe it is important to know all their costs related to AI-run ad campaigns in the United States as of June 2018
- Share of marketing and agency professionals who believe it is important to know ad placement details related to AI-run ad campaigns in the United States as of June 2018
- Share of marketing and agency professionals who believe it is important to know the decisions behind data and algorithm usage related to AI-run ad campaigns in the United States as of June 2018
- Leading companies believed to offer AI-enabled and fully automated self-serve campaign management tools according to marketing and agency professionals in the United States as of June 2018
- Number of mergers and acquisitions in the advertising technology sector worldwide from 1st quarter 2013 to 1st quarter 2019
- Value of mergers and acquisition deals in the marketing technology industry worldwide from 2010 to 2018 (in billion U.S. dollars)
- Smart technology marketing spending in the United States in 2018 and 2023 (in million U.S. dollars)
- Smart technology marketing spending in the United States in 2018, by technology (in million U.S. dollars)
- Share of marketers investing in selected technologies in the United States as of April 2018
- How is data stored in your organization?
- Which marketing attribution methods are you currently using?
- Leading voice assistant platforms used by brands to implement voice-enabled technology in the United States as of March 2019
- Timeframe when brands are planning to release voice-enabled services in the United States as of March 2019
- Value of largest mergers and acquisition deals in the media, information, marketing and related technology sectors in 2017 (in million U.S. dollars)
- Value of the largest mergers and acquisition deals in the media, information, marketing and related technology sectors in 2014 (in million U.S. dollars)
- Number of merger and acquisition (M&A) transactions in the marketing services sector worldwide from 2016 to 2018
- Transaction volume of Chinese company takeovers by foreign companies from 2008 to 2016 (in billion yuan)
- Number of content producer mergers and acquisition deals worldwide from 2013 to 2017, by type
- Distribution of global upstream oil and gas transaction volume by region in 2016*
- Value of M&A transactions in the renewable energy industry globally from 2013 to 2016 (in billion U.S. dollars)
- Gross billings of Hakuhodo DY Holdings received from clients in the publishing industry from fiscal year 2008 to 2017 (in billion Japanese yen)
- Average tenure of chief marketing officer (CMO) in the United States from 2004 to 2017
- Software-defined wide-area networks (SD-WAN) market revenue worldwide from 2015 to 2019 (in million U.S. dollars)
- Top metals and minerals of the supply risk index 2012*
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